7. A section showing testimonials

One important sales machine is what customers, who have patronized your sales page one time or the other, say about your services or products. Readers wouldn't rely on your claims alone, but also on the feedback posted by other people who have ordered your service or product before.

Testimonials are customers' quotes endorsing your products to other people. Each of these testimonials either gives a negative or positive feedback on some products purchased on your blog. New customers place much reliance on these in deciding whether or not they will purchase from your blog.

If you are creating this product or service for the first time, and nobody knows about it yet, a selling strategy you can use at this period of time is giving people free versions/copies of your service or product. You can also introduce your product or service to your social media friends doing that until your products will have received a lot of positive testimonials.

8. A "Pay now" button

If you're creating a sales page on your blog for the first time and you really want to sell, then you need a "Pay now" button. There are other ways to name this while adding the button on your sales page. You may rather use an "Order now" instead of a "Pay now" button.

You can use an already-designed image for your "Pay now" button or, simply, design a "Pay now" button yourself. And if you would love to use PayPal to receive payments from your customers, you can use the PayPal button instead. It's a payment code with a URL to receive electronic payments by email.

To instantly/automatically deliver a virtual product when a customer orders, you may want to use this awesome and really-working Digital Downloads tool. It's such an excellent download tool for a sales page to deliver instantly and automatically.

9. A specified time money-back guarantee

This is another crucial component for successfully launching and running an ideal sales page on your blog. Most customers might not want to take actions like buying one product or the other if a money-back guarantee is not given on such a product. People can still afford to take a risk so far they know they can get a refund once it's not as described on the sales page.

For bloggers who offer nice products, customers hardly ask for a refund. It's good if a money-back guarantee is given to customers as this practically will increase sales. It really works if you give up to a 30-60 day money-back guarantee to your customers.

Another good strategy for driving more sales is to include some free trial periods such as a 10-day trial period, 14-day trial period and lots more.

Once you've completed the reading, leave a thought in the box below to contribute own your quotas to the tutorial. Make sure to let me know if you ever need a hand with anything going forward in your business.