Co-ocurrence
When we listen or read we look for the context. Now search engines do too. If a we talk about penguin in the context of antarctic we will have an entirely different meaning than if we talk about the penguin search algorithm. Search engines look at and understand the context of a key word, provided we adequately describe the key word.
If we are able to identify all these ‘companion’ words and include them in our text, we can give clues on the subject of our content to search engines.
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RaeAnnePond
Premium
Thanks for the information. I have bookmarked the sites you recommended. Thank you again.
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bill808
Premium Plus
The way I understand it, "education resource" would be used to put "Wealthy Affiliate" in context. If you also said, "For great training about internet marketing check out Wealthy Affiliate." "training and "interenet marketing" would also be used to identify the context. Long tail key words have become very important in SERP. Also, the more we can incorporate words and phrases that set up the context the better. Try to use several different context related key words throughout an article rather than repeating a keyword phrase.
