LEVEL # 2

Why do we like playing so much?

Many games give autonomy, connectedness and a sense of competence.

These are 3 basic human needs.

In a game you can make your own choices, you do it with or against others, and you can become good at it

• You're the first to reach the finish
• You click a field until it's empty
• You inflate balls
• You brick walls

If you succeed, you feel competent.

The gamemakers also keep track of how you are doing compared to your previous game or other players.And, very importantly, with every step you take, you get a reward in the form of a star, a sound or a credit.

(I can now immediately hear Mario's coins again)

Waoauuh, that feels good!

Most games have the concept easy to learn, hard to master. They grab your attention at a low level and understand that you think, I have to be able to do this!

The difficulty level is slowly increased so that you can handle the challenge and stay in a flow. When you are in the flow you forget the time. That is useful to hold someone's attention!

We spend hours on candy crush and jewels. Great sounds, fast and easy rewards!

Yeah ... dopamine shots in a row!

(You really don't hear a construction worker stuffing his lunch inside with smacking sounds)

In games, the rewards are called loot boxes. Exciting! You don't know what you get!

You can not only win but also buy them.

Yes, you already feel it coming?

In many games you cannot win the really beautiful things, you can only buy them.

Almost $ 18 billion of loot boxes are sold every year.

Ka-ching!

The games are easy to start and difficult to stop. And there is the profit model, you want to continue, but then you have to pay for it.

Often there is a waiting time adjusted, 2 hours waiting to restore your energy, or directly credits, cristals, tokens, whatever, to buy to continue playing, it is not indicated by dollars, that would trigger an alarm bell.

The value of the transactions is bypassed.

Many parents have already received the bill% $ # @ $