Why is Fresh Content an Essential Factor in SEO?
The reason for this is simple: Fresh content is more likely to get indexed. It's a vital part of search engine optimization. Ensure your content is fresh by updating it frequently. The fresher your content is, the more it will rank in Google. If your content is not up to date, it will get filtered out by Google.
If you don’t regularly update your content, it's not likely to be fresh enough to affect your search ranking. It can negatively impact your SEO. Adding new pages can improve your page's freshness score, especially if they're added regularly.
If your content is fresh, Google will favor your pages more. A page with more recent posts is fresher than one with older content. For example, if your site has a new product launch, Google will likely consider this a new product.
As long as your content is relevant, freshness may be a valuable ranking factor.
I have a question, regarding this "Make a habit of going to 6 months or older posts and polishing and updating them, then resubmitting them to Google Search Console to be crawled again."
I thought google search console is for the whole website and no need to submit it again for every post? Can you help me more with this, please? Thanks a lot!
Like last week I wrote an in-depth review on online crafting courses, and including the research and such, it took me three days to get it well written, look for good images, have nice call-to-action- buttons, do the SEO, publish on all social media, etc.
Also I had to get some traffic for a new video, come up with a good text for that video, write a new newsletter, start thinking about the next blogpost, do that research, etc.
If I can manage 2 new blog posts per week, that is a lot for me.
Am I doing too much to make it 'perfect' and of good quality?
What I also do is check out the competition that is ranking high on the same topic, and try to do better than them, answering even more questions than they do. And maybe this is why it is taking me so much time :-)
How you guys manage 3 or more new posts per week,is amazing to me, fantastic!
That floored me and REALLY opened my eyes to the amount of work I should be doing updating my own posts to keep the information relevant.
Darlene
PS - he didn’t actually call them “minions”