What makes Title Tag important
- Search Engine Optimization (SEO): Although time has changed, time past when just the title tag will push your webpage up on SERP. Although things have changed, this does not undermine its effect. Your keyword properly positioned will go to improve things on your page.
- Click through Rate: A well-crafted human-friendly title tag will go along way to increase your click-through rate. People will naturally want to click on it because it is catchy and appear to be highly informative.
- Appearance: It is the face of your webpage on the search engine. Good enough, social networks also take advantage of this and display it when your page or post is shared on the networks.
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AndyN1
Premium
Hi Ayodeji
Great summary. I'm not quite sure what to do with a long tail keyword that extends beyond 60 characters - as they sometimes do. Also a quick question is a hyphen i.e. - considered a special character? I ask because some technical terms include hyphens, yet when those terms appear in Jaaxy and Google ranked keywords they don't have hyphens. So when I use the keyword in my title and text, grammerly is telling me to correct it, but I am guessing that if I do correct it and insert the hyphen then could that damage the keyword ranking? A simple example might make this easier to see what I am talking about. I just posted an article with the title
Stop loss stock strategies.
The grammatically correct term would be:
Stop-loss stock strategies
But the keyword phrase in Jaaxy and Google shows up as:
Stop loss stock strategies
Thanks
Andy
Great summary. I'm not quite sure what to do with a long tail keyword that extends beyond 60 characters - as they sometimes do. Also a quick question is a hyphen i.e. - considered a special character? I ask because some technical terms include hyphens, yet when those terms appear in Jaaxy and Google ranked keywords they don't have hyphens. So when I use the keyword in my title and text, grammerly is telling me to correct it, but I am guessing that if I do correct it and insert the hyphen then could that damage the keyword ranking? A simple example might make this easier to see what I am talking about. I just posted an article with the title
Stop loss stock strategies.
The grammatically correct term would be:
Stop-loss stock strategies
But the keyword phrase in Jaaxy and Google shows up as:
Stop loss stock strategies
Thanks
Andy
Reply
Parameter
Premium
For long tail keywords that ar more than 60, depending on your niche. I think it will not be all the time. They will rarely occur.
It al depends on u. If you are considering user seeing it. Remember a lot wil not be seen. But for SEO, it will increase contribute, even if the effect is minimal.
For special characters Google won't count it. But for good readability then yes.
But in my opinion, if
1)removing it will not change the meaning of the keyword
2) removing it will make my character length be less than 60
3) if readers can still get d same message. Then I will do away with it.
It al depends on u. If you are considering user seeing it. Remember a lot wil not be seen. But for SEO, it will increase contribute, even if the effect is minimal.
For special characters Google won't count it. But for good readability then yes.
But in my opinion, if
1)removing it will not change the meaning of the keyword
2) removing it will make my character length be less than 60
3) if readers can still get d same message. Then I will do away with it.
AndyN1
Premium
