When considering the layout of your webpage both for good user experience and search engine optimization, the title page is an essential part. It plays a role in on-page search engine optimization (SEO). As such understanding how things work when it comes to optimizing your title page is important to every blogger.
Although the title tag appears below the post on your WordPress dashboard, the reverse is the case at the user end. The user sees it at the top of the page and on Search Engine Result Page (SERP). Below is a screenshot showing its appearance on the SERP.
The importance of these few words cannot be over-emphasized. It gives the user an eye into what the whole page is all about. Also, a major factor in website optimization has stated above. Creating this tag is not difficult. But it must not be taken for granted
Great summary. I'm not quite sure what to do with a long tail keyword that extends beyond 60 characters - as they sometimes do. Also a quick question is a hyphen i.e. - considered a special character? I ask because some technical terms include hyphens, yet when those terms appear in Jaaxy and Google ranked keywords they don't have hyphens. So when I use the keyword in my title and text, grammerly is telling me to correct it, but I am guessing that if I do correct it and insert the hyphen then could that damage the keyword ranking? A simple example might make this easier to see what I am talking about. I just posted an article with the title
Stop loss stock strategies.
The grammatically correct term would be:
Stop-loss stock strategies
But the keyword phrase in Jaaxy and Google shows up as:
Stop loss stock strategies
Thanks
Andy