The data presented on Google Webmaster Tools for your website is very beneficial beyond just what kind of keywords people are typing into the search engines to find your content. You can also get an overview of any type of crawl errors that Google may have found when indexing your website. And you get to see how many Impressions, Clicks, and Click-Trough Rates you have received within a month.

All of this information can be viewed as the website on a whole or as individual pages and posts on your website. Though many think of Google Analytics as the stat-driven Google product they need for their website, which they do, GWT is also very vital for giving you actionable data on your website.

To get a little more clarity on what some of these features are, view the below video by clicking on the link to the video below the image.

CLICK THIS GOOGLE WEBMASTER TOOLS LINK TO WATCH THE VIDEO.

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