3 Principles
For example, if you create an orange bar around your registration box, it will stand out better than if you have a gray line around it. If you make sure that the button, on which you want your visitors to press, pops out directly on the page, it is more likely they click on it.
I wrote earlier a blog about this subject.
What is the secret behind clickbait?
Most websites are not read, people scan the page, therefore it is wise to pay attention to the main lines and the buttons. Do they jump out?
The use of good and clear short points and bullets makes it interesting for your visitor. Find out what you expect from your visitor and what exactly you want them to do.
Ratings from other people with a rating, the number of ratings, quotes and the stars indicate how good your product is in the market and helps to seduce people into action.
Questions you can askyourself when you scan your page:
- Who do you need to make the purchase?
- Are you an authority? If not. Have you linked to one?
- Have you created stress? Limited time? Number? Offer expires in ***hours, (for the Black Friday offer)
- Do others confirm you vision? Do you have testimonials?
- What is standing out? Do I want this to stand out?
- Would you click that button? Why or why not?
Buttons can be made on DaButtonFactory
How do big companies work, e.g. how does Netflix work?
Another great training with so many things to consider to improve one's website.
I will bookmark this & review when I need to.
Denis