Promote Your Email Opt-in Form Posts
Create quality opt-in form posts on your pages and share these on social media. Have these posted on your Twitter feed, Facebook pages, LinkedIn profile, and have it mentioned on Instagram as well. Keep this posted every week to keep on getting subscribers on your mailing list.
Run paid adverts to promote your opt-in form posts which help in targeting a new audience aside from the followers you already have in your networks.
Attract and build more followers simply by pinning exclusive promotions and offers at the top of the page. Enable an email opt-in subscription form to keep collecting more data from your audience. Continually promote newsletters or welcome programs to have new subscribers nurtured into customers.
Run Paid Ads
The fastest way to receive tons of email leads from your social media networks is by dedicating some little spending to paid adverts. Once you’re willing to leverage this as well, check out Facebook Lead Ads, Twitter Ads, and the likes.
Running paid Ads is obviously a very swift way to increase your email subscribers and the return on investment (ROI) is really worth it. In running paid adverts, chances are that you can always get more potential audience aside from your social media followers. It gives an added advantage to always get new subscribers to your mailing list.
You can equally utilize the Facebook lead generation Ads to collect more subscribers to your email list. Through this, a pre-populated form will be opened with first name, email address & more details.
Though LinkedIn and Twitter CPC advertising campaign setups are costlier than it used to be on Facebook, they’re yet a great place to run your promotional Ad campaigns once you have a planned budget for this as well.
Using the gated content is one of the best practices to run promotional campaigns and this is done by creating case studies, eBooks, downloadable courses, research reports and many more in exchange for their email subscriptions.
Monica
All the best to you, cheerio ... :) ***