Article Style #1: Product Reviews

This is a pretty obvious topic that maybe doesn't need to much discussion, but since it's one of the main post types I use, it belongs in this list!

Product reviews are great because they are a direct way to make money with your website. The idea is simple: Is this product good or bad, and should the reader buy it?

There are lots of way to go about writing a product review.

Here's a basic format I use frequently:

  1. Introduction
  2. Quick Summary
  3. Pros
  4. Cons
  5. Comparison
  6. Conclusion

With 200 words per section, that's already a 1200 word blog post, and definitely rankable!

Here's another possible format:

  1. Introduction
  2. Product Use Cases
  3. New Version Details
  4. Comparison To Old Versions
  5. Tutorial
  6. Pros/Cons
  7. Conclusion

Considering a tutorial in this format could be 500-1000 words, you have a potential 2,000-3000 word product review with this format! It might take a couple days to write, or even a week, but in the end it will be worth it when you have the most comprehensive review on Google page 1!

Product reviews are great to write because you can link back to them often, or use them to link to your other product reviews. That means each product review you write could be a part of a funnel, a "landing page", your main "money page".

In other words, you can use this as the first step, middle step, or end step to your money making process.


Pro Tip 1: Use an interesting title. "Product ABC Review" is pretty boring, but "Product ABC Review: Is It Worth The Hype" is much more clickable

Pro Tip 2: I don't write product reviews of multiple versions of a product unless they are significantly different. Sometimes a company will release version 1.2, but I'll usually wait until version 2.0 before I spend a significant amount of time writing a new review

Pro Tip 3: When you decide on a product review, brainstorm 3-5 keyword-focused topics that can allow you to link back to to your review and boost it's rank with internal linking.

Additional Reading:



Join the Discussion
Write something…
Recent messages
Vickic3 Premium
Thank you Nathaniell- such great training. What program is good to create infographics?
Reply
kimwolfe Premium Plus
Canva is super easy to make infographics. Jay just did a training on how to do this.
Reply
MarionBlack Premium
Very useful and comprehensive, Nathaniell. Thank you.
Reply
nathaniell Premium
Thanks for reading Marion!
Reply
mybiz4u Premium
Thnx so much, Nathaniell.
M
Reply
nudawn311 Premium
I sure needed this! Thank you !
Reply
RuthlynB Premium
Thank you for your post but tell me do I have to review products only that pertain to my neich?
Reply
CravenATAT Premium
You should only review products related to your niche- if you have reviews of random things on your site then it would make no sense on your website
Reply
RuthlynB Premium
Thanks were just wondering.
Reply
Top