Instagram Stats
If you're still sitting on the fence regarding whether to join Instagram or not, here are a few stats that may peak your interest:
- 700 million monthly active Instagram users
- 400 million daily active Instagram users
- 20% of all internet users are on Instagram
- More than 40 Billion photos have been uploaded to Instagram so far.
- When Instagram introduced videos, 5 million videos were uploaded in the first 24 hours.
- Instagram videos get 2 times the engagement of photos that any other social media platform.
- 75% of Instagram users take action (e.g. visit a website) after looking at an Instagram advertising post
- Posts with at least one hashtag average 12.6 percent more engagement than those without
- Instagram posts have 58 times more engagement per follower than Facebook and 120 times more engagement per follower than Twitter. (I have not been able to verify this statistic).
On the Next Page You'll find the 5 Steps I took on Day 1 on Instagram (and how many followers I gained)
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