Using Pinterest To Accelerate Your Social Media Presence
A very basic approach...
In the past month or so I've been able to begin growing my traffic by utilizing Pinterest. A very informative training video by Kyle helped me understand how Pinterest can be used to bring traffic to my website and to any post I choose. Here is the link to the instructional video.
If you are not using Pinterest, it just might be a good idea to explore it.
Board groups are an accumulation of individual pins that are devoted to a particular subject area like "affiliate marketing" for example. Some of them are more narrow, such as "getting started in affiliate marketing" while others may be a bit broader but usually, but not always dedicated to one subject area.
So, boards allow you to organize and focus on a particular niche. The intent when I Pin is to drive people to certain posts on my site that represent areas of interest that they want to read about such as keywords/longtail keywords, scams, 7 ways to get started blogging, 8 reasons to get your blog on, etc.
You may already know that you can Pin pictures, graphics and video's, etc to enhance the reader's experience, get their attention and drive them to your website’s content.
I use the free edition of Canva to design my Pin's. Here is a screen shot of few so far.
You can have a stand-alone front cover for people to click on which is what I am currently using. I am planning on expanding to use video's and adding more pages to my pins in the future. Right now by clicking on any of my 12 pins on the 17 boards that I've either created or joined, the reader is immediately directed to a unique post on my website that they will hopefully enjoy reading, then click on the WA banner.
According Omnicore there are over 3B boards that attract over 250M visitors worldwide per month. That's a lot of people and a lot of potential to drive traffic to your site. Here is some additional information on Pinteres, some of which was a real surprise to me.
On a recent YouTube video I watched the presenter say he belonged to over 100 boards! He's a guru most of us would recognize. An amazing number for sure but when you're dealing with so much traffic and so many boards, I think it's critical to have a strategy in mind and apparently he has one. So that is what's next for me, to develop a strategy for Pinning The strategy will include which boards to pin (mine or others), when to pin, which pins are getting traffic (including those of my competitors if I can find out), should I develop a "brand" look instead of what you see above which are just different graphics? Lots to consider.
Good luck with your Pinning and I wish you much success.
All the best,