What's the difference between Indexed and Ranked on Google

I often read in live chat newbies aren't sure what these terms mean.

When you build a new website, it appears as published on the world wide web the Internet. It has an address. ie mywealthyaffiliate.com. That is all that has happened when you publish your first post. it has an address

The Next Step

The next step is Google Search Console or GSC. When you submit a site to the Google search console, you are saying.

"Hey, there is someone moving into this address; come over and see me some time."

Google sends out little bots or robots to find you. It wants to search for new web content every day. So it sends out a Search party and finds you.

That part of the process is called Indexing.

Google has found your site. It didn't know it existed before now the postman can call. Indexing just means Google has found you. If you have written an article with the keywords

"Healthy food for big dogs."

It now knows it has to reference or put that article somewhere on the Internet map.

As Google doesn't know where to put you because it doesn't know anything about you. It puts you on the last page of all the articles that have the keyword "Healthy food for big dogs. "So if there 127,458 articles with that keyword, you are at the end of it.

Google can't really do anything else. There is no history of that article. When a second article is written, then the second stage of the process kicks in Ranking

So the day after the first article has published, you start researching a second article using the keywords "how much exercise do big dogs need"

Three days later, you publish it. You send a message to the Google search console to go fetch (every pun intended). If it has found the first article, Google now thinks.

"Ahh, that's interesting - this looks as though it is a site that might be talking about big dogs. We will keep an eye out for this, and it sends out a bot more often to find your content.

This illustrates two really important aspects of the training.

The first point is to have a targeted audience and speak to people with one interest. In this case, Google is starting to get a pattern about big dogs.

If your second article is about "What is healthy parrot food?" then Google starts to think this is about healthy food.

However, if your second article is about how much water does rose bushes need, then Google has a dilemma.

Human beings, by their very nature, categorize things because the actual processing power of the brain is actually quite small. It is processing thousands of visual, auditory, and sensory information a second. It takes a shortcut with information.

Google does the same thing. It is not sure what to do with these two articles, so in effect, it parks them in the middle of a black hole of lost sites on the Internet.

The second part of the training is to be consistent. It doesn't matter how many articles you post. It is more important to be consistent. Don't post an article a day for seven days and then do nothing. Don't post seven articles in one day unless you are going to post seven articles in one day EVERY DAY.

Google sees a pattern in terms of posting ad also a common theme emerging. It can now do something with this. It begins a process known as Ranking. It gives your article a page rank. Most browsers have a default setting of 10 articles on the page when you search.

The Ranking is where magic HAPPENS.

Google thinks this is showing the beginnings of a website; it doesn't know whether it is going to be consistent. There are only two articles. It takes at least three for Google to work out a consistency pattern. It then starts to give you page rank, something Larry Page, a Google employee, invented. I am not going to go down memory Lane here. The page rank has nothing to with the guy's name. It is about how important Google feels that the article is.

When you search and get the first page, you normally settle for the information on that page. You may well drill down with the advance search function, but I will put on the fact that you won't very often go past page 2.

Certainly, you won't go to page 12,546, which is where your first article live.

The more pages are indexed, the more seriously Google starts to look if there is a possibility of an authority site being formed.

So be pleased when you get the email telling you the page/post has been indexed. It is an exciting part of the process. Carry on with your keyword research and write consistently.

Eventually you will get one article ranked on page 1 . it does depend how long this will take. If there is a lot of competition, it may take years, or not happen at all. Remember there are only ten slots. This is why the training encourages you to go for what is called "low hanging fruit" These are keywords that will rank fairly quickly. once you have several articles on page 1 you start to get real human traffic to your glog , people finding you through an organic search .

Then sit back and wait for the magic to really happen whilst still writing consistently. If you follow these steps and ask questions when you are stuck, you can't fail to be a super affiliate.