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INSIGHTS4 MIN READ

Backlinks on google

taylormarie2

Published on September 2, 2014

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

Hi ... I have been doing some research online and learning ... all the fun stuff right ... This is all new to me and kind seems ... like I need to go to college and learn all the in's and outs of Backlinks .

Whether you are an online marketer or not, you NEED to know this stuff.

I am learning all of the time and I put it down on screen for those who maybe don’t know.

So, if this helped you or you found it interesting, share it please and comment below too. Let's get learning labout backlinks.

backlinks concept

What are Backlinks and How Important They are to Your Website Search Rank

Okay so what is a backlink?

Well, backlinks are links placed on another website back to your site.

They can be to your homepage or to one of your internal pages.

The type of link matters too.

There are two kinds of links, and of course Google invented them.

They didn’t invent hyperlinks but they did invent this.

Here it goes . Originally there were just hyperlinks, which were regular links from one page or site to another, just like we have today.

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When the search engines’ spider or crawler “bot” programs crawl the internet from one page to another, and one site to the next, indexing these things for the search engine database, they “follow” the link from one page to another.

Normal links are also known as “dofollow” links, because those links give up some “link juice” to the target site.

They are like a vote for the page or site they are linking to. That popularity vote lends some authority to the linked to resource.

It used to be that every link was a dofollow link, and of course spammers and other people who were creating thin content for profit were getting lots of rank for things as simple as posting a comment to a popular site .

Google didn’t like this and figured it could strengthen the dofollow vote system by creating another type of link called a “nofollow” link, which was a link but it doesn’t lend authority or leak “link juice” to the target site.

A dofollow link is just syntaxed out in the code like a regular hyperlink. So, in a seance every link is dofollow.

You have to explicitly make a link nofollow, or, in the case of blog software, use a plugin or some other automation to make all links of a certain type as nofollow by default.

WordPress creates links as regular dofollow links. Unless you use a plugin that turns every contextual link into a nofollow link, (and I advise against it) you must go into the code of the post and add the rel=”nofollow” to the link.

Why do I advise against blanket nofollow links?

Because Google :( upon sites taking all their link juice. You should have a mix of dofollow and nofollow outbound links. It’s just a good SEO practice.

What are Backlinks Sources for me to Use?

Where do you get them?

There are different varieties of backlinks, mainly by their quality.

Google rates or judges the quality of your do follow links.

Following from that, Google frowns so much on people buying backlinks or engaging in link getting schemes that if they somehow detect this from your site, you can get deleted . So be very careful how you are acquiring links for your pages.

if you are somehow notified by Google that you are in violation of their TOS in this manner, you can remove unnatural links that you control, or you can use their disavow tool to remove questionable backlinks that you do not control from your site and resubmit after you think you’ve fixed the issue.

If they deindex you, your site is dead. Since Google is the largest search engine and provides most (all, really) of the web traffic, not being in their index or being way down due to a penalty is the kiss of death to a website, especially one that the owner relies on for income.

So, BE CAREFUL my Loves .

I have more learning to do but my head is full right now lol .

I hope you all found this helpful .... I will be sharing more as I learn ...

If you are a SEO Ninja please let us know a few back link sources we can use that will not get us in trouble with Google .

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