Daily Facts - Day #58: Billion dollar niches - Cellulite removal

bysmartketeer

6.8K followers

6 years ago

So ...

Let's see some jaw-dropping facts!

According to several sources ...

• The cellulite removal sub-niche is expected to be worth $12 billion by 2020, at a CAGR of 10.8% from 2015 to 2020!

• American women are spending nearly $6 billion a year trying to banish those unsightly dimples and lumps.

• The global skincare devices market is expected to grow at a 10.1% CAGR, and will reach a value of US$11 billion by 2020.

• Around 90% of women have cellulite.

And here's the Google Trend graph for the past 12 months (worldwide):

And Jaaxy gave me 3,635 AVG monthly searches for "cellulite removal" ...

And of course, you can narrow it down a bit: cellulite treatment types (Cellfina, Endermologie, Velashape, etc), cellulite diet, cellulite treatment creams, cellulite treatment machines, cellulite treatment soaps, cellulite treatment pills, cellulite treatment at home, cellulite removal oils, toolkits, brushes, etc.

Needless to say, there are thousands of related affiliate products. I found 764 items for "cellulite removal" only on Amazon. And for "cellulite" are 6,000 products ...

The cherry on the top?

The health niche is one of the most saturated niches out there.

This is a profitable sub-niche that you could take on without worrying about taking on the other millions of health blogs out there.

My conclusion

Compared to men, women have collagen fibers in their lower body that run vertically up and down like a picket fence. This straight up and down distribution of collagen fibers is the major reason females get cellulite and men don’t.

And of course, women want to look flawless. Every woman knows what cellulite is and they hate it. You see it in the thighs and buttocks and it is very difficult to treat.

Cellulite is a kind of fat which gives problem to health.

People who eat too much fat, carbohydrates, or salt and too little fiber are likely to have greater amounts of cellulite.

So people find ways to remove them to stay healthy and they are willing to spend their time and money on a practical solution.

As a marketer you can take advantage of this as women need to feel good, so you can find ways to sell solutions to help them feel good.

Cellulite treatment is a stable market and is highly profitable - so it's not going anywhere ...

In other words, it's perfect for you, as a marketer to get involved.

Your thoughts?