Become an "Authority" in your niche
Published on August 30, 2015
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
While using the SiteComment feature here at WA,I have come across a couple of sites on which I left some comments on and I have noticed a few things.
What I noticed was that, most people here at WA turn to be acting and behaving like any regular online niche or affiliate marketer. They are just reviewing one product after the next and trying to get everyone to their number one recommendations.
When you build your website this way, you will only be viewed by everyone as just another affiliate marketer who has no clue about what they are doing and are just promoting products just to make a quick buck.
Before I go further, I will like to ask a question.
Will buy a stock recommendation from an expert trading analyst who has 20 years experience in the industry or from a first year college finance student who makes that recommendation?
I guess my answer is the same as yours.
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You will buy from an expert who has 20 years working experience. Why? Because you see him as an Authority.Someone who has the knowledge and skills regarding his industry.
That is the same way you will have to approach your website building.
Write posts on "Niche Problem Solving" topics in order to exhibit your expertise to your website visitors.
And write less post on "Niche Product Review" topics. as this type of blog posts only portrays you as some regular dude who just want to make a quick buck from any product.
People buy from the recommendations of individuals they view as an expert in that particular niche and not just any marketer in that niche.
Portray yourself as an Authority of your niche.
Let your site visitors view you as a very knowledgeable person when it comes to the niche you find yourself.
This will make it easier for them to purchase products you recommend to them.
So once again, my advice to you guys is to write most of your posts on "Niche Problem Solving" topics and less of your posts on "Niche Product Review" topics.
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