INSIGHTS•2 MIN READ
Writing for Senior Citizens
moonvine
Published on March 23, 2013
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
Everyone knows that the senior population is growing by leaps and bounds. And seniors are learning to use computers and iPhones - especially to keep up with the grandchildren!
If you are writing for seniors, I do have a few tips - after all, as they say in the country, "I are one of them!"
If you want seniors to read and buy from your page:
1. Enlarge the font a bit - it does not have to be huge, but it is helpful to have a slightly larger font. On my senior blog, I tell my seniors how to enlarge using Control + . Seniors appreciate little tips that make their internet searches easier.
2. Keep your post and products practical. We really do not want a bunch of stuff - we are busy clearing out and organizing and making choices about which items are important. We like organizers, space savers, advice on decluttering.
3. Adaptive Kitchen tools and/or recipes for 2 are always helpful. Look at easy to use products - jar openers, can openers, measuring cups with large print. And folks, we all need recipes that will freeze well - especially healthy recipes that will stock the freezer with ready to bake meals!
4. If you write instructions for using an iPhone or other techy device, please don't use tech terms. Most of us do not know what you are talking about! Keep it simple. i.e. Push the button at the bottom of the screen. Right now, we are trying to teach my blind husband how to use an iPhone! Quite an experience!
5. Most seniors love clean humor - don't make fun of seniors in a mean way, of course, but phrases like "old age is not for sissies" and "just when the caterpillar thought the world was over, it became a butterfly" are appreciated and may bring the only smile for the day.
I hope these thoughts get your head spinning with ideas for some senior pages! Remember seniors buy gifts for grandchildren --- tons of those!!!!!! and good suggestions about gifts for kids that are easy to ship would make a great post.
PS Halloween costumes for seniors would be fun -- anybody got any ideas?
If you are writing for seniors, I do have a few tips - after all, as they say in the country, "I are one of them!"
If you want seniors to read and buy from your page:
1. Enlarge the font a bit - it does not have to be huge, but it is helpful to have a slightly larger font. On my senior blog, I tell my seniors how to enlarge using Control + . Seniors appreciate little tips that make their internet searches easier.
2. Keep your post and products practical. We really do not want a bunch of stuff - we are busy clearing out and organizing and making choices about which items are important. We like organizers, space savers, advice on decluttering.
3. Adaptive Kitchen tools and/or recipes for 2 are always helpful. Look at easy to use products - jar openers, can openers, measuring cups with large print. And folks, we all need recipes that will freeze well - especially healthy recipes that will stock the freezer with ready to bake meals!
4. If you write instructions for using an iPhone or other techy device, please don't use tech terms. Most of us do not know what you are talking about! Keep it simple. i.e. Push the button at the bottom of the screen. Right now, we are trying to teach my blind husband how to use an iPhone! Quite an experience!
5. Most seniors love clean humor - don't make fun of seniors in a mean way, of course, but phrases like "old age is not for sissies" and "just when the caterpillar thought the world was over, it became a butterfly" are appreciated and may bring the only smile for the day.
I hope these thoughts get your head spinning with ideas for some senior pages! Remember seniors buy gifts for grandchildren --- tons of those!!!!!! and good suggestions about gifts for kids that are easy to ship would make a great post.
PS Halloween costumes for seniors would be fun -- anybody got any ideas?
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