The word "NO'

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What if, starting today, the word 'no' didn't stop you anymore?

What if every time you heard the word no, you became stronger, more powerful, and more resilient?

What if the greatest success strategy in the world was not to go for yes, but to go for no?

Well, it is.

The word 'no' doesn't have to debilitate you. In fact, it can empower you to achieve a whole new level of greatness you never dreamed possible. You might think this is just a sales strategy. It is a sales strategy. But it's a life philosophy too.

Whether we define ourselves as salespeople or not, we are all engaged in the sales process. We all must overcome fears of failure and rejection to be successful and achieve what we want.

Here are my top five secrets to help you turn failure into success immediately!

1) Change your mental model of "success" and "failure".

Most people operate with the following mental model:

SUCCESS ⇔ YOU ⇔ FAILURE

They see themselves in the middle, with success on one end and failure on the other. They do everything they can to move toward success and away from failure. But, what if you reconfigured that model?

YOU ⇒ FAILURE ⇒ SUCCESS

Instead of viewing failure as something to be avoided, turn it into a "stepping-stone" on the path to success and gratification. In other words: Success is the destination. Failure is how you get there.

To achieve significant success in today's world, failure is not just a possibility. It's a requirement. We must see success and failure for what they truly are. They're not opposites, but instead opposite sides of the same coin.

2) Intentionally increase your failure rate.

If it's true that the more we fail, the more we succeed (and it is), then your immediate goal should be to intentionally increase your failure rate! With this thought in mind, you're succeeding even when you fail. Yes, this is a counter-intuitive, reverse thinking philosophy. But trust me, it works!

Intentionally increasing failure is the basis for the "Go for No" concept. "Go for No" means the more people tell you "no," the closer you will get to ultimate success. In other words, the more people telling you "no" now, the more people will say "yes" in the long term. If they actually counted the number of times they hear "no" during a typical day or week, most people would be shocked to see how low the number actually is. Go ahead and try it!

3) Set "No" goals.

Everyone sets success goals. But how about setting goals for the number of times we fail? For example, rather than a salesperson setting the goal of having two prospects say "yes" to them, they set the goal of being rejected (hearing "no") 10 times. Imagine the first two prospects they called on said, "Yes!" Rather than being done (having hit their "yes" goal), they'd actually be behind because they still have 10 "no's" to go!

The other exciting aspect of this strategy is how it keeps people "in the game" when they're "red hot." If all you have is yes goals and then you slow down (or quit) when you're successful, the hot streak ends. But if you keep going when the yeses of life are falling at your feet, the sky is the limit!

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Recent Comments

44

In order to find what works we all must go through a number of things that don't work, at least for us. When you fail, at least you tried. You tried and learned something. Good points there.

Thanks Teacup

Hi Mike good post because a lot of us have been through the failure part already, and it's because of that, the determination to succeed becomes stronger and quitting or giving in is not an option to most. All the best , keep up the good work.

Thank you sir

Great points. I will try setting no goals. Jo

Thank you

Thanks Mike for another great post. No, you did not fail us... again! :-)

I will never fail you

yeahhh Mike.... No and I Can't are not in my vocabulary too much lolz :)

Well remember No means yes, Thanks

Great post, for me though failure is only that when you stop trying, I have no goals to... such as no wasting time lol

good point

That's a great post!
I also like to be working on a few goals for different areas of my life at the same time. Sometime I make greater progress in one area, at other times in another. But it gives me a few small achievements at the end of each day so that I can start the next day in a positive mindframe.

You have it under control, Just believe in yourself

No in my opinion is a state of fear. Fear of possibility and fear of reason and fear of consideration. . Hearing no when reference to if something can be achieved is only displaying this fear.

Awesome article !

Thank you so much

NO can also stand for New Opportunity ... It's all in the mindset .... Thanks Mike.

That's true, Thank you

I think of the word no as n=not o=over. It's not over unless we give up. No giving up here!!!

Thank you

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