What I like about Wealthy Affiliate

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What I love about Wealthy Affiliate is that it teaches real, practical skills to grow an online business in a way that works. You get to learn, take action, see what works for you, and double down on it—there are no empty promises and claims.

Unlike so many programs out there, it doesn’t sell you the dream of getting rich overnight. The online space is filled with hyped-up claims, and it can be hard to know what’s real. But over time, I’ve learned to trust my gut—if something sounds too good to be true, it usually is. And if I feel skeptical, there’s often a good reason for that.

With a premium Wealthy Affiliate membership, you get everything that you need to build an online business—training, systems, tools, support, and an amazing community. It’s all about planting the seeds and letting them grow over time.

Sure, there might be programs that can make you money fast, but are they sustainable? Are they built on real skills you can use long-term?

What are your thoughts on this? Have you ever come across an opportunity that sounded great but didn’t feel quite right?

Recently some clever attraction marketing, along the lines of "I work 2 hours a day, and the money is great! I have $900 days!" has been trying to pull me in! It's to do with MRR programs (Master Resell Rights). Does anyone have any experience with this? I'm not sure how sustainable this business model is in the long run?

I feel that focusing on a niche, building your website and driving traffic to that website (and your affiliate links) through SEO and social media is more sustainable in the long run. Money from programs like Ad Sense will add up too as traffic grows. Plus. I wouldn't be able to put videos of myself out on the internet talking about how I only work 2 hours and make so much money! Are they telling the truth? 🤷‍♀️😊

Read next: The Top 10 Reasons to have a Premium Plus+ Account in Wealthy Affiliate

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Hi Katherine,

I’m with you on WA teaching the skills — that’s the real value here. What you do with those skills is up to you.

I’ll be honest — I’ve been a bit confused about how to explain MRR clearly, so I had to have AI help me sort through my thoughts. Here’s what my prompts concluded:

"I’m familiar with MRR, though I’m not a huge fan of it, but I do see where it can fit in.

Here’s an example: Years ago, there was an author on EzineArticles[.]com who published around 25k articles. These articles drove traffic to a squeeze page and promoted info products, mostly in the Internet Marketing space. Eventually, he sold the business, and part of that sale included products licensed under MRR. In this case, MRR was actually part of his business exit strategy.

The issue with MRR is that it comes with licensing restrictions. Most MRR products can only be sold as-is, without customization, which can be a problem if the content becomes outdated, especially in fast-moving niches like Internet Marketing.

Now, regarding sustainability: MRR can be sustainable for the content creator — the person licensing the product. If they have multiple products or evergreen content, they can continue selling those rights repeatedly, generating consistent income without constantly creating new content.

However, for someone purchasing and reselling MRR products, the model is much less sustainable. MRR products usually can’t be customized as much as buyers might want, and if the content becomes outdated, it becomes harder to sell. When you rely on reselling the same content over and over, it can be tough to keep it relevant or differentiate yourself in a crowded market. Many people struggle with this, and over time, the novelty of the products wears off.

That said, some people do find success with MRR, especially if they combine it with other strategies (like building an email list, effective marketing, or adding value to the MRR products). But as a standalone long-term strategy, it’s definitely not a guarantee.

On the flip side, a similar model is Private Label Rights (PLR), which offers more flexibility — you can customize the content, add your own branding, etc. However, PLR isn’t as commonly used anymore because many buyers purchase it just to customize it — which AI can now handle quite easily.

Ultimately, MRR isn’t inherently shady, but it does have limitations that make it harder to generate long-term value, especially when the content needs frequent updates or customization. It can fit into certain business models, but it’s not as flexible or sustainable as other strategies".

Me again:

Personally, I'm inclined to steer clear because info products, IMO, should build the author's credibility. When it's published by anyone without the actual knowledge, it's a letdown on the customer buying that info product. Like, I'd be fuming if I bought a course on lawn care, and asked a question to get a flimsy answer from someone clearly not knowledgeable on the subject.

That's another reason I like WA. The community here each has their own knowledge and can use the skills taught here to share their unique wisdom with the world. (and obviously, make money in the process) ;)

Thanks so much for that valuable information, Robert.

No worries. I know more than I should about licensing content. I do freelance work so I've explored the different revenue models for passive income. I like the affiliate model best because you're informing the consumer directly. Not helping a marketer influence a buyers decision solely for profit.

Good morning Katherine,

I share your thoughts on the Wealthy Affiliate platform regarding it being a genuine program, Katherine. Although I was making money online when I joined Wealthy Affiliate over 10 years ago, it was good to be part of a platform that's 100% genuine.

When I first started researching making money online, I could see that there were all sorts of scams online. I could see the power of the Internet and yet I didn't really know how to implement it. I actually purchased lots of poor products, not deliberately, but I was just eager to learn. I can now spot these scam products very quickly, and most of them don't work.

I'm not saying that some people haven't been successful and made money really quickly, but almost every get rich quickly scheme, is a scam. We have to build our online business, just like any other business.

My best advice to you is to avoid even looking or searching for these type of programs, focus on what you are doing and follow the Wealthy Affiliate training. If you are subscribed to people who are sending you these type of programs, I would unsubscribe from their email list.

Incidentally, if I had joined a platform like Wealthy Affiliate when I first started, it would have literally saved me thousands of pounds! Wealthy Affiliate has everything you need to get started and build an online business.

Wishing you all the best.

Roy

Thank you, Roy.

That is very sound advice.

It's a pleasure, Katherine!

Enjoy your day and keep moving forward.

Roy

Hi Katherine, thanks for sharing, I totally agree with what you like about WA! I know what MRR program you are referring to, I actually tried it last year but it didn't work for me. It is true that some people have success with it, but it relies heavily on successful marketing of the MRR program on social media - it is simply not who I am. I feel so much more comfortable with what they teach us here at WA and I believe in it and can relate to it. Have a great day and all the best of success!

Thanks so much for this, Walter.

Yes, these programs rely heavily on social media for promotion.

What we are taught on WA feels much better to me too.

Hi Katherine. I think you have to do what you feel comfortable with. I wouldn't feel happy about making videos promoting things like that, but that's me. Everyone has to decide for themselves. What I would say is that you seem to have a pretty good gut feeling that this is not what you want to do, so I'd say, "Trust your gut" here! All the best. Gail

I think you're right, Gail. Thanks for sharing your opinion. Wishing you all the best too!

You too, as always.

MRR is a way to make money, but is it right?... OMG seeing all of the influencers sell the same course. This is where... to each their own. If you believe in something, promote it. I'm not gonna go that route even though it is lucrative. I want to do something that I'm proud and comfortable doing.

That hits the nail on the head, Robert. One needs to feel proud of what you're doing.

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