The "Marginal Gains" Philosophy to 100X Your Success

(Cover photo: Scaling graph)

Hi everyone,

I learned this last night in a Live Class at the end of a 45 day Challenge with Stan Stores. Steven Bartlett used and uses this strategy to build a multi-million dollar business and it makes perfect sense (cents).

I am using ChatGPT for part of this and add more info after that.

The "marginal gains" philosophy is the idea that making small, incremental improvements in many different areas can lead to significant overall improvement when combined.

📌 Core Principle:

1% improvements everywhere = major gains over time

This concept was popularized by Sir Dave Brailsford, who used it to transform the British Cycling Team. His belief: if you improve everything you do by just 1%, the cumulative effect leads to extraordinary results.

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💡 Examples in Practice:

🚴‍♂️ In Sports:

• Adjusting bike seats for efficiency
• Washing hands to reduce illness days
• Choosing pillows for better athlete sleep
• Tweaking nutrition, mindset, and recovery

🧠 In Personal Growth:

• Reading 5 minutes more per day
• Waking up 10 minutes earlier
• Replacing one unhealthy snack per day
• Writing 100 extra words per session

💼 In Business:

• Improving email subject lines
• Reducing onboarding time by 2%
• Streamlining one step in a workflow
• Improving image loading speed on a site

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✅ Why It Works:

• It's non-intimidating (small steps feel doable)
• It builds momentum and habit over time
• It compounds like interest
• It avoids the "all or nothing" mindset

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🧭 Quote That Sums It Up:

“Success is the product of daily habits—not once-in-a-lifetime transformations.”
— James Clear (Atomic Habits)

Steven Bartlett started many years ago with TikTok when he was a nobody and he committed to posting on TikTok every day at 7 pm without exception.

In the beginning as you all know, it can seem like we are not making any progress at all and all too often people quit before they really start to scale up.

Steven tracks everything and he showed how over time, 10 followers turns into 1000 followers and then into 100,000 followers and to 1 Million followers and beyond.

Being consistent with the day to day actions we take, the 1% is the Key to our Success.

It really inspired me and crystallized my thinking and process going forward.

To Our Success!

Mel Waller