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INSIGHTS3 MIN READ

Beer With Kyle: Streamlining Starter, and Why Timers Lead to MORE Action

Kyle

Published on October 11, 2024

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

Hey Everybody,
Today, I’ve got a lot of exciting updates to share with you, particularly around the starter experience and how it's impacting the premium levels too. We’ve rolled out some great changes, and I’ll also give you a sneak peek into where we’re headed with the hub design.

But first, since it’s Beer with Kyle, let's look at today's beer:


Key Takeaways:

1. Today’s Beer:

For this week’s beer, I’m going with a nonalcoholic Heineken (0.0% ABV). I’ve got things to do after this, so I opted for something light. Surprisingly, this one tastes almost exactly like a regular Heineken—just a little lighter. I

t’s actually quite good! If you haven’t tried it yet, give it a go next time you want a refreshing, nonalcoholic option.


2. Starter Experience Updates:

Let’s jump into the updates! One of the most significant changes we’ve made this week is to the starter experience, and it’s also relevant for premium members.

If you haven’t selected a business idea or deleted your hub, this is what the new hub experience will look like. One thing we’ve done is remove the training from the initial page because it didn’t make sense to have it there. Instead, we added a “Need Help” pop-up that walks users through their first hub setup.

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You can still choose your niche, build your hub, and get everything set up quickly. We’re also making improvements to simplify the overall hub design. Before, we had too many confusing elements on the page—like 10 pink buttons—and we’re working on cleaning that up. For premium members, you’ll also notice that we’ve moved the core training to the top of the page, making it easier to find.

We’ve also added a “Need Some Help?” button to every hub. This allows users to ask questions and get answers directly from the community without leaving the hub. No more feeling stuck—especially for newcomers!


3. Menu & Hub Design Cleanup:

Next, we did a major cleanup of the menu labels within the hub environment. The labels are now more intuitive and represent the sections accurately.


4. The Return of the Timer:

You may have noticed that we’ve brought back the timer at the top of the header. This timer is linked to our offer: free domains and up to 10,000 bonus AI credits when you upgrade to a premium membership. Here’s why we did it.

Previously, we removed the timer to give people more time to experience the platform and decide on upgrading. But what we found is that without a clear timeframe, people were taking too long to take action. Surprisingly, when you give people less time, they tend to do more. They make quicker decisions and get more done.

So, the timer is back, and we’re seeing a positive change in both action and upgrades. It’s a seven-day offer, and it motivates new members to jump in and start building their businesses.


5. What's Next?

Moving forward, we’ll continue to tweak and refine the hub experience and other areas of the platform. We’re always learning from what works and what doesn’t, and these insights help us make Wealthy Affiliate better for everyone.


Your Feedback:

As always, I’d love to hear your thoughts! Here are a few things I’d like your feedback on:

  • What do you think of the new starter experience?
  • Do you think the timer is a good idea for motivating action?
  • Any ideas or suggestions on how we can improve the hub design?

Leave your comments, questions and feedback below, we appreciate it! :)

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