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INSIGHTS2 MIN READ

My Mentor Stole my Niche - Should I steal his Domain?

HavenJames

Published on August 15, 2018

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

My Mentor Stole my Niche - Should I steal his Domain?

No, this isn't one of my many WA mentors, so don't worry.

I got an email from Amazon today notifying me that my "mentor" is coming out with a new book. Based on the title, it is almost exactly the same concept as my website and "niche". I got the notification of course because I have all of his previous works on my bookshelf.

I was a little bummed at first, thinking, crap he stole my idea. However, I think this could be a real blessing in disguise. This guy is pretty much the top guru for my niche audience, and almost anyone who has read his previous works, will read this new book.

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Just the fact that the book is being published will bring added attention to the ideas, and perhaps even better, he didn't secure the domain name to the title of his new book.

Would it be dirty underhanded and unethical, or savvy if I were to swipe the domain name?

All of my current content would fit almost perfectly under the domain. My tagline is eerily similar to his subtitle.

My site is only a little over a month old, and I have no idea what the ramifications are to switching content to a new domain. Does Google shoot you?

My thought is that making the switch could put me in a great place for my target audience in the near future once the book hits the shelves.

What do you all think?

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