Time For A Realignment

Hi folks, have you ever evaluated your progress and found yourself straying from your plans? When that happens isn't it time for a realignment?

The Super Affiliate Challenge

Earlier this year I was invited to join the Super Affiliate Challenge by Kyle and accepted it. The goal of the challenge is to use the affiliate opportunity of Wealthy Affiliate to help others thereby creating passive income.

Part of our training was also to help members by paying it forward. We do this by being active on Live Chat, answering questions, welcoming new members and sharing ideas through our personal WA blog posts.

Straying From My Goals

I noticed I was doing only one post a week for my Affiliate Marketing website instead of the three I had planned. My plan had gone upside down. Instead of meeting my post publishing goals first, I had been doing all the other activities. Sure, it helped my ranking at WA that gave me a great feeling. I felt I was going off track.

You see, my idea of writing valuable content was to make my focus promoting Wealthy Affiliate. Sounds good right? It’s only when visitors sign up and become Premium I’ll get paid. But you can only do so much in promotion. My posts evolved into articles that discussed all the skills necessary to create a winning affiliate marketing website. And what better way than joining WA to learn it all?

Sure I did provide value. But I was relying solely on the WA program. We have great affiliate links and banners and I used them, effectively I thought. However, I decided to change things a bit in my last post.

The Start Of My Realignment

I gave a tutorial on how to find a niche. I didn't use links to WA. It stood on its own. My post received comments from individuals who were struggling to find a niche and found my ideas truly helped them solve that problem.

This was the first time I felt real sincerity from my readers. I got such a good feeling. It made me think about future strategy. In this article I did something very different. Instead of worrying about SEO tactics to generate more traffic, I focused on people who would be reading my article. I wrote with that in mind.

Instead of talking about strategies that eventually directed them to my WA sign up link, I provided a lesson that could stand by itself with no Wealthy Affiliate backing. My mind didn’t even think of encouraging visitors to sign on to WA.

However, as I wrote my article I added links to other informative and supporting articles in my website. Those had sign up links to Wealthy Affiliate. One of the lessons Kyle taught was to have one main article talk about the merits of Wealthy Affiliate and link back to this rather than scatter WA links everywhere.

Light Bulb Moment!

I finally realized what the lessons in Wealthy Affiliate have been teaching. It's all about providing valuable content first and foremost. In fact, my next article for my website will be about creating valuable content.

My approach is now to focus on my website articles first and then promoting them on social media before working on the other aspects of the Super Affiliate Challenge.

In this way I will be giving priority to building my business and then work on the other tasks on the Wealthy Affiliate platform. My rankings here could suffer initially. But as my website grows and builds traffic, I shall have more time to devote to helping other members here. In the long run my rankings will improve.

Does this make sense? What do you think? Have you been in this situation? If so how have you handled it?

Thanks for your comments.

Edwin