Chat GPT: Build a Content Hub
So, just a quick lesson today on using ChatGPT to build up a content hub.
Also known as Topical Authority, essentially what you are doing is selecting a specific narrow topic within your niche, and writing a lot of content just on that subject.
Ideally, 25 to 30 posts on one topic, then move to the next.
Here's how to use ChatGPT to start with a broader niche, and narrow it down into different topics, allowing you to scale out later.
That way, you haven't pigeonholed yourself into a tiny niche.
But to use this method, don't flit from one topic to another.
You are building up authority in one narrow aspect, before moving on.
As an example, let's take the niche of Dog Training.
This is broad and competitive, so let's see how ChatGPT breaks it up for you.
Type the following prompt exactly as it says, inputting your own niche, of course.
I want to write a content hub on DOG TRAINING. Please create a table with three columns (tier 1, tier 2, tier 3) to represent content hubs to write about keywords about this subject that a consumer would typically search on Search Engine. Make sure to nest relevant keywords under more general keywords. Do not use a keyword more than once.
Here's the result:
Tier 1 represents the niche as a whole, Tier 2 has your different smaller topics, each of these could be a category and Tier 3 has numerous subjects you could write about.
Let's say you wanted to start with Agility Training.
There are 9 suggestions in Tier 3, for 9 different articles you could write.
And, in fact, you could break down these topics even further for even more articles.
For example, Agility Training, but specifically Jumping.
You could write 5 articles just on that subject alone.
Are there any jumping exercises for agility training that don't involve equipment?
Are there any safety concerns when training dogs to jump for agility?
Are there specific breeds that are better suited for jumping in agility courses?
Are jumps a necessary component of an agility training program?
Are single-bar jumps or double-bar jumps better for agility training?
And then, do the same with Agility Training, specifically Weaving.
Eventually, you have 45 articles all on the narrow subject of Agility Training, and Google is seeing you as an expert!
So, don't be scared of AI, its incredibly useful.
More tips coming soon!
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Recent Comments
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Hi Diane,
This was quite a revelation. You showed how to enter a query in sufficient detail to provide very helpful responses. I immediately did this for two topics. MMO and Affiliate Marketing. I then dug deeper and repeated this query for the sub-topics like blogging and got a whole bunch of new topics to write about.
You're a genius, Diane. I am going to save your query to use in future topic research activities.
I know now that I can use ChatGPT to enter complex questions to give me the specific answers I am looking for. Thanks to you.
Thanks so much.
Edwin
Thanks, Diane. I always advise people to go for a broader niche (which often goes against other advice they get here) and then to narrow it down by sub-category and topic clusters. What you've described here takes it to the next level, and in so much more detail, using my friend Chatty. A great article. I've just started a Diane's Tips document!
I aint scared! I don't like the data's output-it's not reliable. I have tested it in Ahref, Semrush, and Jaaxy, and most of the keywords I ask for are from higher domain authorities. I even asked it to give me long-tailed keywords, data output seemed good to me, but when checking Google autosuggest again, the same thing happened. Even a writer at Search Engine Journal stated the same thing I have. They conclude that the prompts must be more specific and profound than a generic question. Perhaps I needed to be more precise. It repeats the data, which is annoying. As a result, I don't use it. I follow Jay's way much better. What does Prince Partha think about this? He has been mute on the subject. I like to know what he thinks-get him to write a WA blog about this. Other than you and Phil.
Oh, I know you are totally against it, but I am not exaggerating when I say it has totally changed the way I work, and my productivity has sky rocketed.
As you see, this post is not about keyword research but finding ideas for Topical Authority.
And believe me, that's a very big thing, and I don't think there has been much emphasis on that in the training.
But yes, using ChatGPT for keyword research requires some very specific wording in the prompt.
I can't speak for Partha of course, but I am aware that he is using ChatGPT for several tasks.
Hello Diane can you point me in the direction so I can take a look at this chat GPT although am a new member here at WA I would like to start learning if this is something that might be helpful when laying out my plans for writing content.
Thanks.
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Hi Diane
This is brilliant.
When we struggle to think of ideas for posts, this will be brilliant to get new ideas and topics to write about. There are so many great uses of chat GPT to help us develop our sites properly without abusing Chat Gpt by copying directly from it.
If we use your idea, we will never have a reason to say we can't think of an idea for a post.
Thanks again