Teaser

I thought I'd change the plan slightly and start with a short teaser to introduce this mini blog series :-) Also, apologies for the delay in getting this one out there, I didn't expect to land in the Top 200 earlier this week, so I've been busy responding to notifications, and talking with new followers :-)

Here's a true story

When American Astronauts first went in to space, they quickly discovered that their pens stopped working in zero gravity. So NASA kicked off a project, to invent a writing instrument, that would work in outer space. After they spent millions of dollars and burnt thousands of man-hours, on research and engineering, they came up with the "Pump Pen", that could write anything, anywhere and at any angle.

Meanwhile, during this, in the secret laboratories, behind the Iron Curtain, Soviet Union Scientists casually took note of their American counter parts research. They pretty much spent no time and no money trying to solve this problem. Why? Because they already had the answer. Their Cosmonauts used pencils :-)

Take this away with you

If you don't take anything else away from this mini series, I would like you to remember this little story, as you proceed with your goal of becoming a great marketer, regardless of what it is that you sell.

A lot of people spend thousands of pounds/dollars, and six years or so in college, whilst getting a marketing degree, and maybe even an MBA from Oxford or Harvard, to only find themselves working for a huge corporation, where they end up doing "the same old thing" every day, that the rest of the world are doing in relation to marketing and selling.

I want to tell you this though, you do not need an MBA to be an excellent marketeer. All you need is this mini blog series! I'm actually being serious, I'm going to show you what they don't tell you at Oxford or Harvard. I'm going to show you how you can find customers by the thousands, along with delivering high impact marketing messages to them.

Albert Einstein said: "Sometimes it takes a genius to see the obvious".

I'm definitely no Einstein, but I think you'll feel very similar as I reveal some of these sales and marketing strategies to you throughout the course of this mini blog series. It'll be that "Why didn't I think of that" moment, when you see something simple, direct and a workable strategy, that will make things happen for your business.

This mini series isn't just for Affiliate Marketing, this is for anyone interested in marketing online or even offline, for brick and mortar types businesses. This is for dentists, carpenters, plumbers, recruitment agencies, insurance brokers, toy retailers, hairdressers and even beekeepers ;-)

Anyone can pick this up, follow along and apply the ideas and strategies, to make big things happen for their business in terms of making money and having an awesome time whilst doing it!

I'm going to show you where you can find loads of customers, where you would never have thought to have looked before, along with telling them exactly what they need to know, in order to convert them into paying customers/clients and to keep them coming back again and again!

My goal for you, is to not only become an awesome marketeer, but that you get passionate about marketing, and about working with people in order to make their lives better. By selling great products and amazing services, all whilst you earn a healthy profit in doing so. Because none of this is important, if you're not also having fun along the way.

All businesses, doesn't matter what product or service they're offering or selling, are in the marketing and sales business! The purpose of all businesses, is to gain and retain customers, so that they make money. It's plain and simple! That goes for grocers to accountants and tyre retailers to lawyers.

The marketing and sales business, in fact, all business, is the people business! At the end of the day, you need to remember, to treat people right and offer them something that will solve their problems, along with fulfilling their wants and needs.

You win, they win, and that's what it's all about!

Are you ready to get started? Watch out for my next post over the next few days, which I will also place a link to here, as soon as it is ready.

Next Post in Series is Maximising Your Success - Part 1

You can also go to the start at anytime, by clicking on the Table of Contents here.