Placemats & Coasters - Marketing Ideas Research

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Thank you for all of your replies to the previous ideas, it really is greatly appreciated. I posted the results for the On-Vehicle Advertising idea earlier, and I will be posting the results for the Voicemail idea shortly. It isn't too late if you would like to respond to the Books idea, the Joint Venture idea, or the Taxi Ads idea, as I am giving each of these at least 72 hours before publishing the results. If you would like to find a list of all the ideas that have been suggested during this series, you can head on over to Marketing Ideas Research Series. So, next up, let's discuss Placemats & Coasters!


Placemats & Coasters

Placemats & Coasters get seen by people waiting to eat.

They also get looked at when people are on a date and run out of conversation.

They might as well look at your ad.

Placemat and coaster advertising probably works better for businesses related to restaurants, such as cinemas, theatres, bowling alleys, or night clubs. People out eating might more than likely be up for other activities.

However, insurance companies and other niches could also benefit, especially if the placemat or coaster contains a catchy slogan.

The type of restaurant needs to be taken into consideration, as fine dining restaurants more than likely will not be using them, but everyday restaurants such as pubs serving the common crowd will use placemats & coasters.


Poll Questions

Simpe Yes / No / NA Answers are all that is required :-)

  • Do You Use Placemats & Coasters For Your Offline Business?
    • If Yes, Are Placemats & Coasters Effective?
    • If No, Would You Consider Using Placemats & Coasters?
  • Do You Use Placemats & Coasters For Your Online Business?
    • If Yes, Are Placemats & Coasters Effective?
    • If No, Would You Consider Using Placemats & Coasters?
  • Do You Think Placemats & Coasters Are Still Relevant Today?

The Placemats & Coasters Results


Please Copy & Paste the questions from above into the comments section, to help you answer them in order, it will also help me to compile the results! Thank You :-)


To find a list of all the marketing ideas, please visit the
Marketing Ideas Research Table of Contents


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Recent Comments

18

Do You Use Placemats & Coasters For Your Offline Business? No
If Yes, Are Placemats & Coasters Effective?
If No, Would You Consider Using Placemats & Coasters? No

Do You Use Placemats & Coasters For Your Online Business? No
If Yes, Are Placemats & Coasters Effective?
If No, Would You Consider Using Placemats & Coasters? No

Do You Think Placemats & Coasters Are Still Relevant Today? Perhaps for some niches.

2

Thank you Debbi :-)

1

Do You Use Placemats & Coasters For Your Offline Business? No
If Yes, Are Placemats & Coasters Effective?
If No, Would You Consider Using Placemats & Coasters?No
Do You Use Placemats & Coasters For Your Online Business? No
If Yes, Are Placemats & Coasters Effective?
If No, Would You Consider Using Placemats & Coasters? No
Do You Think Placemats & Coasters Are Still Relevant Today? No not in my niche

2

Thank you Derek, really do appreciate your responses :-)

2

Great ideas Chrystopher. Haven't used them, but it sounds like it would work.
Joe

2

You're welcome Joe :-)

2

Do You Use Placemats & Coasters For Your Offline Business? Np
If Yes, Are Placemats & Coasters Effective?
If No, Would You Consider Using Placemats & Coasters? Yes
Do You Use Placemats & Coasters For Your Online Business? No
If Yes, Are Placemats & Coasters Effective?
If No, Would You Consider Using Placemats & Coasters? Yes
Do You Think Placemats & Coasters Are Still Relevant Today? No


This will be interesting to see these results, Chrystopher. I've seen seasonal and holiday placemats - but not advertising.

Isaiah 😊

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Thank you Isaiah, appreciated :-) Interesting how you say you would consider it, but on the other hand, feel they are not relevant today :-) I wonder if it's a British thing, Pubs have loads of advertising coasters. It means the restaurant doesn't have to pay for them :-)

2

If advertising coasters exists and are trending - then I certainly want to be in on it.

I just haven't seen any types of advertisements on coasters anywhere around me.

2

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