Why Internal Linking is Essential for Your Blog's Success: Blogger Tips for SEO Tactics
(cover image: background of computers all connected with bold white letters spelled in capital letters Link Building)
Why Internal Linking is Essential for Your Blog's Success: Blogger Tips for SEO Tactics
Increasing the visibility of your website and driving traffic to your related topics in search engine results can be accomplished through internal linking. For search engine optimization (SEO) purposes, your readers will find it easy to find other helpful content if you use internal linking.
In this blog post, I show why bloggers must connect other pages on your website, the best practice, and strategies for using internal links. I added some FAQs that I found through my research.
What are Internal Links?
Internal linking is a good thing for bloggers to consider adding because the search engine needs to understand the structure of your website to rank higher in the search engine.
When you have 10 to 15 articles, you should do internal linking when you can connect them to other related topics. You can help your readers by giving them more context for links to your site and making more clicks to other pages they want to read.
Photo image: of chain connecting to another chain (linking)
Why are Internal Links Important?
Internal links are essential for building a solid network of relevant content pages and demonstrating authority and trust on the subject matter.
Search engines rank your pages and can positively impact user experience if you show internal linking articles. Users can increase their time and reduce bounce rates if you provide helpful links to other content on your website.
Following the best practices and implementing the internal linking strategies will create a better user experience for your audience and readers.
Best Practice for Internal Links on Your WordPress Blog
Internal linking is one of the most significant parts of On-Page SEO.
You can give some value to your readers by directing them to related content they may find interesting. So, improving the overall user experience on your website by interlinking your blog posts is excellent.
Use Descriptive Anchor Text - Avoid using "click here." Writing a descriptive and relevant anchor text is used to help users and search engines understand what they can expect.
Link to Relevant Content - Please ensure your internal links are relevant to other content that adds value. The user experience can be affected by irrelevant links.
Use Consistent Linking - Consistency in linking can make it easier for users to navigate your website. You can use templates throughout your website to make your internal linking uniform.
Limit the Number of Links - The user experience can be negatively impacted by linking within your posts, so only do it a little. Many SEO experts give different opinions, but one to three internal links per page is an excellent rule of thumb.
Create a hierarchical structure - A clear and intuitive design is created when you organize your content into subcategories. Search engine crawlers can better understand your site's hierarchy.
Use breadcrumbs: The user's location is shown on your site in breadcrumbs. They can help users navigate your website.
Use sitemaps- if people want to find your content, it's best to have a sitemap, a list of pages that informs the search engines where to find your articles. The crawlers can find your content and get your site ranked in the search engine results (SERPs)
Quote: "Internal linking is a powerful tool to improve the user experience and search engine optimization of your website." - Neil Patel
How Do You Create Internal Links in WordPress?
Internal linking helps search engines crawl your site and find important information more easily. If you want to improve the user experience of your audience clicking your content, it is wise to use internal links to help them find relatable content that adds value.
You can increase website traffic using best practices such as descriptive anchor text, hierarchy establishment, and plugins. Internal linking is an essential factor for SEO.
Link Whisper is one of the best tools to help you with internal linking on WordPress. It will make your site more SEO friendly. Download it as a new plugin. You should see the link whisper your post page in your WordPress.
Screenshot
According to the principles of E-E-A-T, internal linking can establish your authoritativeness on a topic by demonstrating that you have well-structured and organized content.
Providing up-to-date, accurate information related to your sources and other references helps you gain expertise about the subject matter in your niche. Writing in a clear, engaging style also helps build trust with your audience.
Frequently Asked Questions (FAQs)
How to make sure that your internal links are SEO-friendly?
It is much easier to check and verify that your internal links do not contain links to a page already de-indexed or penalized by Google.
Your internal links should follow the On-Page SEO that contains helpful content, add value, and natural anchor texting relevant to your readers.
SEO Foundations: On-Page SEO : Look in the comment section for a copy of SEO Checklist-free for WA Premium and Premium Plus members
Jay teaches all bloggers.
- 1 External Link to Wikipedia or similar
- 1 Internal Link to Another Page/Post ON YOUR SITE
- 1 YouTube Embedded Video (related topic) [optional]
Do you think I should internally Link to Old Posts or New Posts?
Some bloggers do connect old posts because that page already has more authority. It is encouraged to link to newer posts because this helps keep your readers engaged and interested in your current content. You can still link old posts only if they are relevant to the topic.
Ensuring the anchor text uses different words with different meanings and flows naturally is a good idea. If you need help understanding the related article's subject and use the exact anchor text wording too often, you can get a penalty from the search engine.
How to identify the pages that are most important to link to?
Users need to be more engaging with the content of the pages and have a high bounce rate.
You should improve visibility and encourage users to interact with your website by linking these pages to other pages. You can use anchor text to describe the content of the linked page.
You can improve their visibility by linking to these pages and encouraging users to interact with your website more.
The photo inscription reads. Reminder: When you use internal links, it is crucial to think about linking to high-quality and relevant content that provides value to your users. Internal linking should be a strategic process that enhances user experience and encourages them to explore your website further.
Final Thoughts
I shared that internal linking is a must for your online website business. You can improve your conversion rates and traffic by using internal linking the right way, which increases the chance of ranking on the first page of Google. Link-building tools like Link Whisper can generate links from pages on your site or anchor text to link to specific parts of your post. Following the tips mentioned in this post will drastically improve your website's traffic and search engine ranking.
Please take a look at this blog post about external linking.
The Benefits of External Linking: Why It's the Best Way to Get Backlinks & Boost Your SEO
-BrendaMZ
PS: Additional Resources
Building MORE Content Through Internal Links
How to Improve Website Ranking 3: Internal Links for SEO
Internal Links for SEO - why and How to build them
Recent Comments
32
You have provided very thorough reasoning for using internal links. I must admit that I neglect to do that. Thanks for the reminder.
Jim
Hi Jim, sure, you are welcome. I agree it's easy to forget to do that. I printed out Jay's On-Page SEO. The link is listed in this blog post above my desk, so I can be reminded what I need to do after all my articles are there and start internally linking other relatable ones. This is how I ensure I stay organized and on top of it.
Sgain, I am dumbfounded by your breadth of knowledge. Thank you for explaining this topic so thoroughly; some of the terminology I did not understand or know how to use. Great article. Your information is helpful for everyone. I follow Neil Patel. His information is fantastic, but his products are pricey.
Hi Virginia, yes, Neil Patel's products are pricey. He is a well-known SEO expert who wasn't for a while, but his company grew, so It's not surprising that his services are costly.
Some of the terminologies for SEO can be difficult to understand. I studied and learned much about SEO from Jay, aka (magistudio). His SEO Blueprint is easy to understand here. Jay's SERP Ranking Blueprint If you can join his Friday night class available for Premium members, you will learn much about SEO from his classes. I learned from Neil Patel. There are some other SEO experts, but the main thing is learning everything on this platform. This is how I gained most of my learning here at WA. You can take advantage of the training here. It's worth it. Now that I am Premium Plus, I have gained more education to upscale my business.
Hi Frank, thank you. This took me about a couple of days to research this. I am mostly getting information from Neil Patel. I like his blogs and his SEO strategies from YouTube. I have a lot of work to do on my site to build internal linking. I am sure you are already doing that.
Hi, Brenda
I watch a lot of Neil Patel videos, too. 😎
Keep moving forward; you're doing excellent work! 👍🥁
Rock On! 🤘
Frank 🎸
🥁👍😀 Thanks have a great evening. I saw on the news that the nor'easter is on its way tonight but seemingly it's for most of the Mass, Boston area.
Yeah, it’s been downgraded in our area to a storm watch with mostly rain and wind. Maybe 2 to 4 inches of snow.
Good night, Brenda. 😎🥁🎸
Thank you Brenda,
I will begin internal linking in my next work session. Three links per post will be the rule. It will be easy in my niche because topics in my niche are so closely related.
Dave
I follow what is in training here. Other SEO experts have different opinions. I would do one internal link. Jay wrote one external and one internal link. I got to find that one. This is what he said. Because a site is new so it's closely related. Do one until you build 20 or more, then, you can do max 3, but most I see are from high domain authority sites. I follow Jay's suggestion
1 External Link to Wikipedia or similar
1 Internal Link to Another Page/Post ON YOUR SITE
1 YouTube Embedded Video (related topic) [optional]
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This is super information, Brenda. Thanks for the comprehensive share!
Susan
Hi Susan, sure, you are welcome. Thanks for commenting. You have a productive week.