How to Leverage Other People's Content for Success

T.E.A.M. Together Everyone Achieves More. This is as true in blogging as it is in Sports or offline Business. Imagine for a minute you had a small business and each of your employees, you and your spouse all had different ideas on how to run it and each went their own way? Would you be in business Long or would it fail? My bet is failure 100% of the time.

Big blogs use collaboration to scale up from being small blogs.

And example of large blogs are Mashable, Huffington Post, Shoemoney, ProBlogger, MarketingLand, and even Yahoo News. All but the last one started as small single or dual author blogs and worked up to taking guest post. They then took paid placements, and reader contributions, bought content from ghost writers.

They did whatever it took to get to where they are which is hundreds of thousands and even millions of post in content with millions of monthly visitors and hundreds of thousands of readers.

I myself collaborated with another gentleman, an Aussie thousands of miles away named Dave.

We assembled a team of 5 other people and began filling our own search engine and social media site hybrid with powerful content while also collaborating on the blogs and social network profiles that drove our membership. At the high we had over 5,000 contributors, 10,000+ pages, 3 million monthly page views, 6 million monthly ad views, 600,000 monthly readers.

All of this because 2 minds sat down and figured out how to leverage other people's content.

That was the dream of social media pioneers as well. People like Zuckerberg found ways to get millions of people to write content free of charge. New sites like Webtalk are starting to let members monetize their content to push even more engagement and better quality post. A social network is the blog became a forum, became social. It's an evolution of the same concepts, create content and let others interact with it.

Here at Wealthy Affiliate we see blogs built by millions of members and a few of them post to each other for reputation and link building and we just about all use site comments where we can do the same with quality comments on related web pages. What I don't see a ton of is regular contributor based blogging or shared income collaborations.

If, you have something like this going on let us know in the comments.

Andy Zeus Anderson

YumaBloggers