How to Use Pinterest Trends to Find Highly Popular Keywords (And Get Traffic With Them)
Published on July 8, 2025
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
Pinterest Trends is an amazing tool you can use for free to find popular keywords for growing topics in YOUR niche. In my case I run a nature account and so the Pinterest trends will show me popular and growing trends in my topic/niche. What I'm looking for is popular topics related to my niche I can make more pins/boards and content on my site for.
Here's an example of how I'm using this:
- I go to Pinterest Trends
- I see the keyword "Big Sur California" is up 300X in searches (an amazing sign)
- I make an article on my site which uses the keyword Big Sur California in the title and a few times in the content and add about 10 images in the article
- I then go to Pinterest and make a new board that's titled: Big Sur California
- I then make 20 pins in that board, 10 image pins and 10 TOBI pins all linking back to my article and let it marinate
- Then I rinse and repeat with other keywords I find in Pinterest trends
Here are resources to help you utilize this strategy as well:
- Pinterest Trends: https://trends.pinterest.com/
- Training here in WA on Pinterest: https://my.wealthyaffiliate.com/classes/series/pinterest-traffic-strategies/hot-seat-pinterest-2025
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