11. Soft Skills
Having technical skills are key to providing good quality content, but there are layers in between that will play upon the readers subliminal interpretation. These can include clear communication, common or relevant ground, perception and negotiation. In turn, these soft skills will lead to finding what works and what does not work, and whether you should be a trusted authority.
Of course you will learn to add to your skills the more you get imvolved and you will see what and does no work.
Further Learning.
There are a multitude of learnings that you can in your own time add to what you have read here today. www.SEMRush.com is an amazing in depth site as is www.MOZ.com, and www.NeilPatel.com.These are only a few recommendations and I have no affiliate attachments to any of them, they are just sites that I have visited.
Of course there are many other training available here at WA and you should look at all these in addittion to whatever elase you want to learn.
Do youreflf a favour, go and take in as much information as you can hanlde before information overload takes control. Good luck as always.
Have a lovely weekend!
Jeannette