Current AMP Statistics
There are a lot of popular brands that use the AMP technology such as BBC, Reddit, Yahoo, eBay, Pinterest, Washington Post, Gizmodo, WordPress, and many other sites. This doesn’t mean only the big brands use technology; many people also use technology across the world. Over 1.4 million websites use this technology for site optimization.
- 11% of the users of AMP are Arts and Entertainment
- 6% of the users are Computer Electronics and Technology
- 5.8% of the users are Science and Education
- 5.15% are for gaming
Effects of Google AMP
Apart from the improved speed and user experience that Google AMP helps a website owner achieve, there are other benefits attached to the use of the AMP.
- Increased website engagement
The lightweight AMP works well even for users that have a less stable internet connection. The increase in the page load speed of your website and the improved user experience help to reduce bounce rate and will make users spend more time on your site.
- Improved ranking and traffic
One of the top ranking factors of Google is the page load speed of a website. If two websites are competing for a spot on the search engine, the one with the highest page load speed will win.
- Lower bounce rate
When your site loads faster, this will reduce the bounce rate on the site. A study was conducted, and it was discovered that 53% of visits to a site receives bounce off if the site loads slowly. And it was also discovered that website owners who use the AMP feature increase the dwell time on their site in two folds. When the dwell time of a site is increased, this means your conversion rate will be increased too.
- Increased ad views
When AMP is implemented, this will increase the usability of the ads on your site. When this is increased, it will make more people click the ads and this will help you monetize the content on your site.
- Higher click-through rates
One of the major benefits of AMP is, it is displayed on top of SERPs. Web-users will most likely click the ones on top before the others, which will lead to an increased click-through rate.
Without AMP, now I am facing more errors and low page speed. Still looking at how to improve without AMP.
To get good AMP results, I used the asset clean-up plugin plus AMP for the WP plugin. This combination is the best; I miss out on the cloud account to make the AMP application perfect. That is my lesson learned from my website.
I feedback this information to you. Hopefully, you can give some advice to me or use my way to find out if it is workable.
Reply
My mobile traffic and speed definately need improvement. Thanks to your lesson I am going to give AMP another shot.
I will be giving you a call if I get Google gives me error messages. :)
Michael
Israel Olatunji
Israel Olatunji
Israel Olatunji
I have read conflicting reports about AMP. To clarify apparently it works very well when set up well but ... what isn't clear ...
- some say that if you have a responsive theme AMP isn't needed;
- if AMP is installed, used for a while, then removed, SEO status for a site will suffer;
- some hosts don't require AMP (I'm to sure abut WA).
Because these points aren't easy to get clear on I have avoided AMP so far.
Do you have more clarity n this by any chance?
Thanks
Richard
Israel Olatunji
Israel Olatunji
Israel Olatunji
