2. Increase Your LinkedIn Audience

LinkedIn Sales Navigator lets you work with higher volumes than other plans. To identify your target audience, you can start by using LinkedIn's Lead Search feature.

Connect with your target market 100 times per day. This tactic will work if you have LinkedIn Search Navigator. Upgrade your LinkedIn account to LinkedIn Sales Navigator. It costs $79.99/mo and comes with a 30-day trial. Notice: If you try this method with a premium or free plan, your account might be temporarily blocked or flagged.

This feature allows you to filter prospects in many ways. To see its full potential, LinkedIn's Sales Navigator Guide is also available.

LinkedIn Boolean Search Tool

Your website's organic traffic can be a great source of LinkedIn subscribers. Social media promotion popups are a great way to grab your visitors' attention and get subs.

Boolean Search allows you to target prospects even more effectively on LinkedIn. This logic algorithm will enable you to combine keywords with operators such as AND and OR while searching.

3. Convert Your Articles into e-books

Congratulations! You've published your articles successfully and are now visible to your audience. What next?

Convert your articles to downloadable e-books. That will allow you to make lead magnets that you can use to attract people to your email list.

Beacon is a tool that can help you do this. This tool allows you to convert blog posts into lead magnet format. After you have completed the formatting, create a PDF file.



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MsJeanK Premium
Another good way to post articles on LinkedIn is to write the first couple of lines then put 'Click here to continue reading' and put in a link to the post on your website.

That way you are driving traffic to your website as well as sending social signals to Google. Bonus!

Note to self - do more of that! (I changed the use of my LinkedIn profile but it would still work to showcase my writing I guess - though I have the wrong audience these days lol.)
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Aussiemuso Premium Plus
Excellent point Jean. I will try that too.
Thanks for your great advice.

Lily
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JKulk1 Premium
I never knew LinkedIn allowed you to do that. What a great idea. Jim
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muslimah Premium
Thank you for another valuable tutorial.
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Aussiemuso Premium Plus
You are welcome Muslimah.
Lily
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RCanty Premium Plus
Thank you for another great post, Lily! I am still trying to get my bearings in the social media world, but I will be deploying a lot of the great tips that you provide.

Canty
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Aussiemuso Premium Plus
That is understandable Canty. It has taken me years to even begin to understand social media platforms. Just keep reading and collecting information and it will eventually fall into place.

Lily
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Siobhan3 Premium
I have gotten to where I know it's a post from you before I even see your name. Another excellent one!
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Aussiemuso Premium Plus
You are so sweet Siobhan. A lovely compliment thanks.
You made my day. ;-)

Lily
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Siobhan3 Premium
I am glad I did! You are very welcome!
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DLyn2 Premium
Hi Lily, another great lesson. You certainly know your stuff.
I am not versed on these issues so the information here will be helpful to me.
Thanks
Donna
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Aussiemuso Premium Plus
Hi Donna,

Thanks for the kind comment. I'm still learning something new every day. It's actually one of the things I love about online marketing, this accumulation of knowledge.

Lily
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