2) Easy Website Navigation:

For good user experience, your website should be easy to navigate. Easy navigation will help your users move from your home page to other decide pages. Confusion in moving across pages will lead to visitors leaving your site. Your user's journey should be such as to drive visitors from the home page to where the action will take place.

Ensuring your links are bold is a way to achieve this. Your call to action should not be abstract, or vague. Remember your links are your point of conversion. For effective lead generation, ensure your lead button is inserted conspicuously. If you run an eCommerce store, accessing your cart should be at convenience.

Another thing worth mentioning when it comes to navigation is the use of menu bars. Include buttons at the top where visitors can conveniently click and move back to your home page.

It should not just contain the home page, but you can include other buttons to pages of priority. You can organise the menu bar using a drop-down list. Ensure it is simple and not too overwhelming.

Here is a link to training on how to include menu bar for a WordPress website

3) Use Social Share Button

Social media will affect your audience to reach. One of the easy ways to achieve this is helping your visitors share your content. Each of your blog post or article should include a social share button. It all depends on you, can be static, floating or placed at a corner. What is most important is where the user can see it without being offensive.

They help you create brand awareness. Top of it, they remind visitors that they can share your content with friends and family. So without leaving your site, they are pushing out your content.

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