Where does that nice feeling come from?
Simple, that's dopamine.This substance stimulates the reward system in your brain. It gives a short feeling of happiness.
Advertisers are increasingly aware of how to operate your dopamine pump.
They anticipate on what's coming.
(Thinking about what you are going to eat will put the salivary glands to work.)
Dopamine is important to maintain the species. That eating, exercise and sex are important for that is well known.
But what makes other rewards become important too?
It is also important to be social, to learn things and to get new information. The dopamine shot is behind the explanation of expectations
- A compliment
- Something new
- A like
- A message from a friend
Dopamine shots are addictive and take away the responsibility for the behavior from the user. That you have become addicted to your phone, a game, a drug, yes, that is because of dopamine. Dopamine explains your behavior, but it is not an argument.
If someone robs a bank, you can say he had no money, but that doesn't make it right. And it does not mean that he had no choice.
Everywhere around you, you see that there is a response to a dopamine attack and associated expectation.
What do you do when you see "Jane is typing..." Whatsapp shows that a message is arriving. Then you really can not put the phone away.
(Unless it's your mother, who finally typed OK after 10 minutes.)
It's a smart way form Whatsapp to keep your attention.
FB does it too, with little jumping balls.
Other companies provide certain notifications. Jane has written a review... Jane has viewed your profile... etc. Become a premium member or sign in to read what Jane said about you...
They all fish for attention, and you should too, but how?
Could you please let me know how I will be able to get attention and demand for my :
1- Copywriting business.
2- Life coach and therapy business.
i do not get any response for my blogs.
Thank you,