Setup and Fundamentals


Prior to getting to the really succulent stuff, it’s necessary to first cover the fundamentals.

Though some of the basics may seem apparent, it’d be incredible to know how often the same cheap mistakes are made again and again.

Affirm and Verify Your Google My Business

The maiden step is finding out whether you currently have a Google My Business (GMB) or not. This is vital because plagiarized listings can happen and could be misleading for those involved. However, if you can’t figure out you ever created a GMB listing, an awesome customer may have possibly done that for you, or a rascal colleague being extremely coherent.

To find out, do a quick business search on Google (and also do the same in Google Maps) and get knowing whether a profile popup exists for your business. If that’s found, you’ll only need to affirm it as your own business. But if not found, you’ll simply have to set up a new one.

Once completed, do the verification right away – verify that you’re the owner of the business, and then Google will deliver a postcard containing a secret code to your chosen business address. That’s the code you’ll need to enter to verify your business ownership.



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JohnJStanley Premium
Thanks Israel,
I have a local website and implemented this today. It was quite useful. There is a whole new section called "website" which gives users a free ".business.site" website. I will see how useful this is in the SERP's.
I was helping a friend do the same, she has a .com website in this niche and we both setup a ".business.site" to link to our back office online stores, hopefully we can get both of hers on page 1 of Google
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timstime20 Premium
Thanks for training
Tim
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Claudiojuan Premium
Israel
Another excellent tutorial related to Google My Business especially for local businesses looking to attract customers.
Claudio
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Israel17 Premium
Hey Claudio, thanks for leaving a thought! Yes, once you can make your information relevant enough (Local SEO) to satisfy user's intent, you're going to have your business presented first in search results or featured in snippets for users who need the information. Thanks for reading!

Israel Olatunji
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JMatonge1 Premium
Very timely info. Thanks for sharing.
Joseph
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Israel17 Premium
Thanks for dropping by, Joseph! Glad you found the training helpful and useful! You can search as explained in the tutorial if an existing Google My Business (GMB) account has been created for you before. Once you've confirmed, verify the business name if that hasn't been done yet for you.

Israel Olatunji
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Helen123 Premium
I’ve struggled with my doctors google presence.. the feature pane to the right of listings has eluded me and I’m determined to see his business there!
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Israel17 Premium
Hey Helen, kudos to you for taking the time to read this training piece! I think you'd do well by having a change of internet connectivity and try again to stop being eluded by the bots. Thanks for contributing!

Israel Olatunji
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