Promotion is the Key
Your entrepreneurial journey begins with getting your blog or e-commerce shop up and running. The next step is to drive sales. Although you may expect your products to speak for themselves eventually, and that traction will naturally come, this is not always the case. To get your brand noticed, you will need to move fast and push harder than ever before.
Here’s a good number of ways to promote your brand and make your first sales through your website.
1. Create Coupons and Promo Codes
Coupons are another great way to sell products. It is essential to set a limit for your coupons so that you don't lose money.
Don't get too excited about coupons. Your customers shouldn't expect discounts from your store every day. Otherwise, they won't ever pay the full price.
Customers who place orders exceeding a certain amount may be eligible for a 10% discount. These discounts may not be appropriate for all businesses. For example, if your company is selling luxury products, coupons could send a strange signal to your customers. In these instances, free shipping is better.
Reply
I'm just starting to do more marketing and these will really help.
I'm working on a blogposts and am looking for some places to post them; other than HubSpot I not sure where to post.
Any ideas on where to post would be helpful.
Thanks for sharing this useful post,
Melanie
Depending on your niche you could consider Facebook, Pinterest, Reddit, Quora, Medium, Webtalk, LinkedIn.
What I did was set up a scheduling plugin so that I could preplan all my social media promotions to give me more time for writing. I use the Blog2Social plugin and you can try it out for 60 days for free and it's cheap to keep. There is a list of social media platforms to choose from within Blog2Social, you just put in your name for those social platforms that you have joined.
When I first started I couldn't get my head around promoting my posts, so I wish someone had told me this back then. Your New Post Scheduler Let me know if you need some help.
Lily
I'm promoting a couple of marketing software, and this training is a huge help.
I've also bookmark both sites, will definitely implement the Post Scheduler.
Can't thank you enough.
Melanie
There are a few schools of thought here. Some people feel that you should send one out every other day but personally, I think once a week or even a fortnight or monthly will work. You don't want to drive your subscribers to leave by pestering them.
Different businesses need more and some less, that is why everyone has an opinion on this. Start simple I think. A happy, light email that is short, helpful, and sweet once a week will at least get you started. Better some than none.
Lily
