1. Reach out with Email Marketing
A lot of people who you desire are people you have a relationship with already. Your landing page is to drive new clients. But you can use your email marketing to drive currently listed clients to your landing page.
It is been creative with your email campaign. You can drive traffic from an existing list to your new page to gain conversion. Converting people who have engaged with you in one form or the other is easier.
2. Create Call to Action
Placing a call to action that points to your landing page on some important pages will increase conversion. Pages and post that ranks on your blog or that enjoys constant engagement on social media can be tweaked to containing a strong call to action that points to your landing pages. This way, you will gain increased traffic directly on your landing pages from social media and your other forms of organically generated traffic.
3. Use Influencers
A lot of us make our buying decisions because we see people who we trust using such equipment. The same way it works with online purchases and content marketing. Content shared by influencers gains more engagement simply because of trust and authority.
Social proof from an influencer is a powerful way to promote your landing page. You are sure to receive higher conversion.
Israel Olatunji