Your content checklist

Using a content calendar to make sure that you put time aside for content development can be great for getting the creative juices flowing. The process forces you to focus, which is how new ideas come to the fore.

To help, here's a handy checklist to follow as you create your content calendar and write your new content:

• Use topical or maybe even seasonal angles to your posts.
  
• Take advantage of being 'in the zone' and write several posts at a time. Ultimately, this will save you time.
• Think about regular features - this will set the expectations of your audience, who will return regularly for the latest posts or updates.
• Give yourself a break and invite guest bloggers. We have a shed-load of colleagues here at WA who will only be too happy to post on your blog, in exchange to a reciprocated link back to their own blog perhaps.
• Think about collaborating with other like-minded or similar niche bloggers (or even create a blogging group) and share the job of blog posting. I don't mean share blog posts across multiple sites as that will have SEO duplication issues.
• Try and stick to your content calendar as closely as possible, but at the same time don't be afraid to make changes to it. It should a 'live' and fluid document that changes appropriately and as the needs and status quo dictates.
• Remember, use your content calendar is a helpful tool, but at the same time try not to be a slave to it either!

I hope that you found this tutorial helpful and that it has made your task of blog content management and creation simpler and more thought through.

Please LIKE this tutorial and leave me any questions or comments below - you have my word that I will respond as soon as I see it. :-)

Kindest regards,

Sean