Videos are great content types for reaching wider audiences and engaging them with visual content. They also offer great value to your audiences when delivered in real-time. Live streaming offers so many benefits to both content creators and content consumers.

However, the effort you put into preparing your live stream videos will have a bearing on the quality of output. In order to deliver the best viewing experience to your viewers, here are basic steps to guide you.

1 - Have a Clearly Defined Goal

To every activity, there is a purpose and the same goes for live video streaming. You should have a clearly-defined goal for creating and broadcasting your live stream video to your audience.

An easy way to go about this is to align the purpose of your live stream to your business' marketing goal. You could decide to create live video for generating traffic to your site or generate leads.

Other goals can be to engage your audience, offer a detailed description of your products, or boost company sales. A clearly-defined goal will enable you to work with a purpose in mind instead of having to dilly-dally in your video.



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emimos12 Premium
The clearity of goal to achieve is quite important. Thank you for this training.
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Israel17 Premium
Most welcome, emimos! This training is all about steps to setting up live video streaming, thanks!

Israel Olatunji
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Parameter Premium
Hey Israel,

You nailed it this time, takes for this timely post

Ayodeji
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Israel17 Premium
Most welcome, Ayodeji! Appreciate your comment on my video marketing tutorial!

Israel Olatunji
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Keny44 Premium
A well defined goal is very important in creating a live stream. This can help one not to be biased in creating a live stream brodcast.
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Israel17 Premium
Wow, thanks for your lovely comment, Keny! I agreed with you that there is need to set a clearly-defined goal to be unbiased in live streaming.

Israel Olatunji
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Parameter Premium
Live broadcast are a good way to convert leads to sales.
Your lights on the necessary to dos is timely for me

Thank you very much

Ayodeji
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Israel17 Premium
Of course yes, Ayodeji! Glad you found my live streaming tutorial useful! Much appreciated!

Israel Olatunji
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Edubosah Premium
Starting a live video streaming for the first time, is actually difficult. This training point out some useful guides. Thanks isreal first the educative training.
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Israel17 Premium
Much excited that you were able to gather useful points from my live streaming training tutorial, Edubosah! Much appreciated!

Israel Olatunji
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