If you are leaving social media out of your marketing channels, you may be leaving some cash on the table. Hubspot makes it clear that 89% of marketers have found social media to be instrumental to their success. You cannot afford been left out of this figure; if you are not using social media, it is time to get on board.
I agree that getting started can be a lot challenging. There are different types of social media platforms; it also adds to the complication and difficulty of the whole process. But you do not have to be on all the platforms. Your success will depend on choosing the right social media platform. It is what we are to achieve in this training. I will walk you through how to make the right choice amidst these platforms.
This process will start by you defining your goals, identify social media that resonates with your content. Identify where your audience hangs out, and finally limit the channels you will work with to the barest minimum.