What is branding? What does branding do for you? Why is it important?

Let me ask you a question. What comes to your mind when I say “Golden Arches”? McDonald’s, right? How about “apple”? You get my point.

Apple, Amazon, Google, Yahoo, Bing – all companies that have used images and branding to the utmost advantage. Just saying the name brings a visual to everyone’s mind instantly.

That’s what we want for our web sites – an image that will be, hopefully, forever associated with that site.

One very inexpensive (as in free) way to help accomplish that is to create a featured image with a text overlay that can be used in all of your posts and pages when shared on social media.


Next, I'm going to show you how to create the image, then we'll add it to your page...



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terrberr Premium
Hi Debby:)
Being an artist by nature, I know I am going to do this.
Thank you so much for sharing this enticing and clear step-by-step!

All the best:)
Terry
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Dmorrow Premium
Thank you so much! This really was fun to do and there is really no limit except your own creativity.
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BarryJ Premium
I've heard a lot about canva.com. I think I'll have a look. Thanks.
B...
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Dmorrow Premium
I've had lots of fun with canva. You really should try it.
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whitsunday Premium
Clever idea. Its like a personal banner at the top of the frame. I guess the alt tag would simply be your website name. How will that effect the seo?
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Dmorrow Premium
Thanks. I don't think it would affect the seo but you might want to check with someone who knows more than I do about that, lol.
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paulgoodwin Premium
Thanks for this Debby but would it get a bit repetitive ???
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Dmorrow Premium
As just a featured image I don't think so because there are other images within the posts. If you think so you can do a new one for each post that you do.
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bjdluna Premium Plus
Thank you Debby, I really liked this. So you keep that same image but change the text depending upon what site you are putting it on?
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Dmorrow Premium
I only use this image for one site. But I use it for every post and page now because I have my site name layered over it. I will do something different for other sites.
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