As Google Search Console does for the Google search engine, Bing Webmaster Tools provides similar functionality for the Bing search engine.

You need both in your toolbox.

PART 1

Covers creating your Bing Webmaster Tools account.

Part 2 covers using your Bing Webmaster Tools account.

Introduction

Now that you’ve got Google Search Console (You have got GSC, haven’t you? If you haven’t, please go to https://my.wealthyaffiliate.com/training/gsc-google-search-console-the-easy-wayand install it. Note that you will need Google Analytics as described in https://my.wealthyaffiliate.com/training/how-to-set-up-and-use-google-analytics-part-1, https://my.wealthyaffiliate.com/training/how-to-set-up-and-use-google-analytics-part-2and https://my.wealthyaffiliate.com/training/how-to-set-up-and-use-google-analytics-part-3)

So, to summarize, the correct order of installation is

  1. Google Analytics
  2. Google Search Console
  3. Bing Webmaster Tools

This is because each installation is made much easier by utilizing information from the previous one.

The main usage I make of GSC is to submit new and edited website pages and posts in order to get them indexed more quickly on the Google search engine.

Bing Webmaster Tools provides the same service for the Bing search engine. Bing has just under 3% of the global search market but around 30% of the US market. This is significant and means that it’s really worthwhile to get indexed and ranked on Bing.

Especially as it’s typically easier to get a high rank on Bing than on Google.



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Julia39 Premium
Hi Phil, this training has come at the right time for me, though I got stuck on the part where you import through google it couldn't find my website, so I have to add my url manually.
Don't why I have done GA and GSC. and I am signed up for those. So I went back to WA training level 5, 9 of 10 to follow the coding version and can't find once in Theme editor the </head> bit before the 'body' in the script to add the meta tag coding.
Is there another way to do this, but the easy way? hope it makes sense. Thanks Phil.
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phil1944 Premium
Is your website registered with GSC? That's the vital step. If it is, BWT should find it and automatically authorize it.

If you're going to edit theme files, you need to do it in a child theme. Otherwise you will lose your changes when the theme is updated.

Was it the header.php file you were editing?
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Julia39 Premium
Ok I will go back and look into this and follow steps you recommend above, maybe I have overlooked something.
As for header php file, I was following tutorial by Kyle and my theme site doesn't show that bit, so don't want to mess with code. Will get back to you if I get success. Thanks Phil.
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Julia39 Premium
Will thuis do it automatically for me? Thanks.
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Julia39 Premium
Hi again, I just checked everything and I logged in with another account and bingo! I got into Bing webmaster tools, it just took me there without having to do import or add url.
So it looks like I have done everything through previous training, but never looked at it much as I've been trying to build up content on my site.
Thanks though Phil for your super easy training.
One thing, how should I be using Bing, is it about checking how things are, just like Google Analytics etc?
There were a couple of issues with SEO, I may have to ask site support for help.
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phil1944 Premium
Thanks, Julia. Yes, BWT is basically Microsoft's answer to GSC. I submit any new or edited posts or pages to both.
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Dhind1 Premium Plus
I have connected Bing on some of my sites, but not all. Thanks for the training.

Alex
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phil1944 Premium
You're welcome, Alex.
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west2000 Premium
This is very helpful, Phil. I need to spend some time working on this so I will be bookmarking it. Most appreciated!

Susan
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phil1944 Premium
You are, of course, welcome as always Susan.
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Zoopie Premium
Great training.
Stephen
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phil1944 Premium
Thanks, Stephen. I really appreciate your comment.
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lesabre Premium
Thanks for the training lesson Phil.

Michael
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phil1944 Premium
You're welcome, Michael.
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