7. Use Instagram Stories
A lot of businesses on Instagram use stories to get good results. Stories form a good marketing strategy on Instagram. Note that the lifetime of Instagram stories is just 24 hours, so they are more impactful when they are real and raw. You can use them to easily connect with your followers.
When telling a story, engage multiple short scenes and convey your message very fast. Ensure you have a concise message at heart. This way you are sure to provide value. Do not forget to maintain your brand identity and be specific with your call to action.
8. Work with Influencers
Influencers who have a large audience on Instagram are always a winning ticket for reaching a large audience. People naturally trust influencers that they follow. Having your product show up on their feeds will be a good place to advertise.
As such you must try and identify right influencers. They have an audience that will create a good market for your product. So your post can gain easy access to lots of potential customers.
Working with influencers has both short term and long term benefits. Build a good relationship with influencers and focus on long time benefits.
9. Post Consistently
Don’t spam your followers feed by posting all the time. If all they see on the feeds are your content, you may start losing audience gradually. But post consistently in a regular manner, a good way to achieve this is posting at the scheduled time of the day. You can select peak days to post
When it comes to scheduling post, you will find tools like a tailwind, Hootsuite, coschedule very useful.