Alt Text and SEO aka Alt Tags
Examples of Great Alt Text
Today I received an email from windows dot com. As I didn't have Thunderbird set up to show remote content in their emails I was able to see the alt text for each of the images in the email. These are some examples of great alt text and their associated images:
1. A father and two daughters sit on a sofa looking at a tablet together.
2. A woman using a mobile phone and sitting by a window.
3. A woman holding a jacket and a mobile phone with an open laptop on a desk in the background.
The alt text for each of these images describes the image so that it makes sense for someone who does not see the actual image. This is what you should be striving for when you write the alt text for your own images.
When you're sending emails to your subscribers, as well as when you're including images in your articles, you'll want to provide great alt text.
Give your readers a great user experience and the search engines will reward you with higher rankings.
One more thing, my friend Loes, reminded me that every image gets its own URL so most of the time we should rename our images before uploading. "Sonycam643267544643 in your URL looks not nice, https://yourupload.com/sunsetinarizona is much nicer." Thank you, Loes.
Are you using alt text according to these principles?
Please add your comments, observations and questions to the conversation below.
As always, I'm here to help you,
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