There are a few types of tracking that you can implement on a web forms that will allow you to get further insight into your email marketing campaigns. This can be very important when building a list because every percentage point and every extra lead can in turn lead to more revenue (the ultimate goal).

One thing that you will typically hear me mention on a regular basis is that, once you have a funnel in place that converts, it will always convert. At that point it comes down to simple idea of scaling traffic and getting more "reach to your funnel in order to grow your business...the ideal problem you want to have!

In this tutorial I am going to explain how to add conversion tracking to your "thank you" pages, in other words, the page that your lead is sent to after they sign-up to your email list.

I am going to outline:

• How you can track your click/lead conversions for exact keywords in your PPC campaigns.
• How to add tracking codes to your web forms so you can see which leads in your Aweber account are coming from where.