The RVL Formula
There are 3 main types of posts that you can leverage to increase engagement both on your profile, in your group and also in other groups.
Results
These can be your direct results or if you don’t have any yet they can be other peoples. So if you are an affiliate for a product but just getting started you can find results from other affiliates who have been doing it longer than you and are smashing it.
It doesn't have to be income results either. Did you get some great engagement on a post? Did you get your first Amazon sale? Share your small wins.
These posts are gold and generate heaps of engagement as people don’t want your product or service they want the results and you are positioning yourself as someone who can help them get what they want.
Value
This is simply putting out content that is helpful to your target audience. This can be as long form content where you share information, short quotes that inspire people, quick tips and tricks that people can action or simply asking a question as the one above.
If you have read something or learnt something you can share it. A Physics professor didn’t invent physics he/she is simply explaining it to you in their own way.
There are always people newer to your niche than you, you do not need to be a “guru” to share knowledge and help someone.
Lifestyle
This doesn’t need to be sunwashed photos of you on the beach in the Bahamas and definitely shouldn't be a luxury car you rented in front of someone else's mansion!
Be true to yourself and your current position.
I have said it before …. people want to know the authentic you. You want to show people you are a real person, living a real life, you need to be relatable.
A photo of you and friends at a picnic, you participating in your hobbies, your favourite spot in the garden, you and your loved ones … you get the idea.
Why These Post Types?
By utilising these three post types you will build your profile, increase your engagement and begin to position yourself as the go-to person within your niche.
You don’t need to do results, then value then lifestyle all in that order. Mix it up depending on what you are doing in the moment. If you are seeing lots of success then write a few results posts, if you are on holiday then some happy snaps of your travels might be in order.
BUT be sure to mix it up, people will get bored if all they see is short quotes every day. You want people to see your name in their feed and think "hmmm wonder what she/he is talking about today."
I couldn't help laughing when I read this part: "This doesn’t need to be sunwashed photos of you on the beach in the Bahamas and definitely shouldn't be a luxury car you rented in front of someone else's mansion!"
So interesting!
Thanks for helping out!
Reply
In the future put links in the first comment, not in the original post and not on every post. FB don't want people leaving their platform so they will limit the post reach if you have a link in the post.
They just say I violated their terms but don't say exactly what it was. It's frustrating that Facebook bots ban sites and if you want to reinstate them, contacting an agent to solve the problem is next to impossible.
Thanks for getting back to me.
You just need to use a different email address on sign up and don't link back to your original profile or pages. Also don't do anything too fast, don't mass message people, or mass add friends, act like a social user and not a business.
I teach this in my other trainings here at WA.
Your personal profile on the other hand can be developed to promote your business and gets shown to more people.
