11. Segment Your Email List
Segmenting is a key component of email lists. A common mistake most new users make is dumping all their emails into one list. Different users may have different interests. Segment your customer list by interests and more.
You can include many list segmentations if you integrate WooCommerce or Magento with HubSpot.You can serve your audience better if you have a greater understanding of them. Two segments of the eCommerce market are potential customers and those who have made a purchase. Do you think these two groups should get different emails?
12. Create a Better Website
Your design will be a factor before users even start the customer journey. Your website must be user-friendly, meaning it should be easy to navigate.
Online businesses are known for being more efficient. You will need to optimize your website to appeal to your target audience, depending on the platform you choose to build it. These tips will help you get the best WooCommerce support if you're using WooCommerce.
13. Build a Blog
You should include blogs in your marketing strategy. Blogs are a way to communicate with customers and build trust. Customers have questions that they want you to help them answer. You can use a blog to address customers' concerns and problems, even if you are an eCommerce site.
You can give your customers more information and value, with no strings attached. This will increase their trust in you as the best online retailer. Your business will appear more active, friendly, and trustworthy if you blog regularly. You can also showcase your most popular products on the blog.