7. Optimize Images for Your Blog Posts

In business school, a professor would tell students that they should not use irrelevant imagery in their PowerPoint presentations. He got so tired of seeing the same old charts and thumbs-up signs that he gave up. You would fail if your image wasn't relevant to the slide in front of you.

Google, like the professor, also values image relevance. It prefers that you use a relevant image and give it a title and Alt. Screen readers for visually impaired people depend on the images being properly labeled in the description.

Your SEO score will improve if you add a label to each image. Edit the "alt text" of the images in your posts to do this.

8. Create Loads of Content on Similar Topics

Although I wish there were shortcuts to search engine optimization, there aren’t. Google considers it the best way to appear trustworthy and helpful. Every blog post on the same topic increases your website's SEO credibility.

9. Link to Your Related Blog Posts

Remember how I said Google judged the usefulness of a site by how long people spend on it and whether they click through or not? This is exactly where linking posts internally comes into play.

You'll want to link to your other blog posts on related topics to give readers helpful information and keep them on your site longer, this will lower your bounce rate. You should aim for three or more internal links per post, up to seven is very reasonable.