Blog Blog Blog !

byrickpruitt

425 followers

10 years ago

What Is Marketing

Marketing is a very vital and imperative catalyst to steer a business in a profitable direction. Marketing is the communication channel between a producer/firm/business and its final customer. The satisfaction, opinions and views of the final customer is the deciding success or failure factor for any business. Marketing helps create awareness of the product or service, it communicates to the community the services that are available to them and how they can benefit from it. That is going to create traffic which will accelerate your business to create customers.

Marketing In The Modern World

In today’s digitized world, social media has become the most important tool in this regard.

Social Media Blogging is considered the most important marketing tool.

Keeping our focus on just blogging right now, a customer and the business itself are both involved in it. The business seeks to spread awareness of its services and its success and the customer seeks to spread his/her own opinions and views which vastly influences the customer community.

For the business, blogging helps create traffic for their site. When a business blogs about its services, millions of online users will pay it a visit. This site visit will influence their desire and turn it into a potential purchase. Blogging is also the easiest and most inexpensive way to communicate with the customers. It is the heart of content marketing efforts and gives the business a voice. It also helps business stay ahead of the curve and have a competitive advantage because they have a direct intimate access to customers that other firms might not.

From a customer’s point of view, sharing their experience or opinions of a brand’s product or service through blogging provides them a voice and its affiliates and accelerates marketing for e.g. online product/service views because people today are influenced more from online marketing to traditional marketing (televisions advertisements etc). A good review blogged will have a ripple effect and influence others to try out that brand whilst a bad one will have the same but an opposite effect.

In short, blogging is inspiring for both customers and businesses. It is a very cost effective way and reaches a mammoth audience of people.

Blog On !!!