Black Friday Discounts

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Black Friday is Live

Today is an exciting day for Wealthy Affiliate - their Black Friday offer has just gone live! This year they are doing things differently by offering the lowest yearly membership pricing ever.

Additionally, in just a few short weeks Wealthy Affiliate will be releasing some of the biggest updates in their history. Not only can members take advantage of the discounted pricing, but they will also benefit from a platform that is innovating and staying ahead of the industry. This aligns with Wealthy Affiliate's mission to empower their members' success.

Let's reflect on Wealthy Affiliate's beginnings back in 2005 as a small keyword list site. Using member feedback, they built out the education, tools, hosting, classes, writing aids, websites, mentoring, and community networking. Wealthy Affiliate evolves to address their members' needs.

Now more than ever, significant changes are coming to Wealthy Affiliate in the next few weeks. And they are just getting started - stay tuned for more from Wealthy Affiliate!

What is Black Friday?

Black Friday is not a designated day wear all Black. It is actually a colloquial term for the Friday after Thanksgiving in the United States. It traditionally marks the start of the Christmas shopping season. The term "Black Friday" originated in Philadelphia in the 1950s and initially had a negative connotation, referring to the heavy traffic and chaos that occurred in the city on the day after Thanksgiving.

There are a few theories about how the term "Black Friday" came to be associated with shopping after Thanksgiving:

One account holds that Philadelphia police officers used the term "Black Friday" to describe the disruptive pedestrian and vehicle traffic that occurred on the day after Thanksgiving.

Retailers in the city would host major sales and specials on Friday to kick off the holiday shopping season, which brought many tourists and shoppers to downtown. The increased crowds and activity were a headache for law enforcement to deal with.

Another theory suggests that the term originated from accounting practices. Traditionally, businesses operated at a financial loss from January through November, and it was only on the day after Thanksgiving when consumer holiday shopping kicked off that they would earn profits and be "in the black." The frenzied shopping day was thus dubbed "Black Friday."

According to retail analysts, the usage of "Black Friday" did not begin spreading beyond Philadelphia until the 1980s. Retailers liked the name and promoted it to motivate shoppers with the idea they could profit from the big discounts and deals.

In any case, the term "Black Friday" stuck and is now understood across the United States as the busy shopping day after Thanksgiving. While it originally had negative connotations, businesses successfully turned it into a branding concept for major sales and doorbuster deals to kick off the holiday season.

Fourth Friday of November

Black Friday always falls on the fourth Friday of November, the day after the U.S. Thanksgiving holiday. Because Thanksgiving is celebrated on the fourth Thursday of November, the following day is always a Friday. Hence Black Friday is referred to as such.

Some key facts about the date:

  • Black Friday cannot occur before November 23 or after November 29, the range of possible dates for the fourth Thursday and Friday of the month.
  • The earliest possible date is November 23, which last occurred in 2012 and will next happen in 2023.
  • The latest date is November 29, which last occurred in 2013 and will next take place in 2024.
  • Most years, Black Friday occurs between November 24-26. November 25 is the most common date.
  • The U.S. Thanksgiving holiday was officially set as the fourth Thursday in November by President Franklin D. Roosevelt in 1939. This established the tradition of Black
  • The dates of both Thanksgiving and Black Friday shift earlier on the Gregorian calendar periodically as part of a 5-7-6-6 cycle because of how leap days and months with 30 vs. 31 days align.
  • Black Friday is not an official federal holiday. However, many companies and schools are closed, and public transit operates on a modified schedule.

In the U.S., Black Friday marks a cultural phenomenon as one of the biggest shopping days of the year with major retailers offering deep discounts and consumers lining up for deals. While the date changes annually, sellers and shoppers alike prepare in advance for the busy spending day.

Who Has the Best Deals on Black Friday?

When it comes to scoring the deepest discounts and best deals on Black Friday, several major retailers consistently rise to the top:

Amazon - The ecommerce giant offers Lightning Deals on sought-after items in limited quantities. Overall, shoppers can expect mark downs on electronics, home goods, clothing, toys, and more. Amazon also runs Cyber Monday deals.

Walmart - Known for in-store doorbuster deals on electronics plus low prices on appliances, toys, and home essentials. Walmart breaks out its "Deals for Days" sales in the lead-up to Black Friday both online and in its stores.

Target - Similar to Walmart, Target draws in crowds with doorbuster deals on tech and discounts on apparel, appliances, beauty items, furniture, and toys. Its deals last throughout the weekend into Cyber Monday.

Best Buy- Shoppers flock to Best Buy for deals on top electronics brands like Apple, Samsung, Sony, LG, HP, and Microsoft as well as entertainment items and appliances. Offers are available both in-store and online.

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Kohl's - Known for apparel sales and discounts on other home items from jewelry to kitchen appliances. Kohl's offers big savings with its coupon promotions stacking on Black Friday pricing.

Macy's - Macy's runs specials on clothing, accessories, home goods, and beauty items. Online deals are available all weekend long to accommodate different shopping preferences.

eBay - While not a traditional retailer, eBay offers sales from a variety of sellers on its marketplace. Shoppers can find discounts on electronics, clothing, toys, sporting goods, and more.

The above retailers frequently offer some of the top finds during Black Friday among all categories. However, grocery stores, office supply chains, luxury brands, outlet malls, and other specialty retailers also participate with sales over the weekend as well, providing shoppers with robust opportunities for savings.

Is the Day After Thanksgiving the Start of the Holiday?

The day after Thanksgiving, also known as Black Friday, is considered the unofficial start of the holiday season in the United States. While definitions can vary, the time period between Thanksgiving and Christmas is commonly viewed as "the holidays" for both cultural and commercial purposes:

  • For retailers and businesses, the Black Friday shopping weekend represents the start of the busy holiday spending season before Christmas. Many launch holiday promotions and offers after Thanksgiving.
  • Culturally, the Thanksgiving holiday allows families and communities to come together before the Christmas season rituals take off. Parades, home decorating, holiday music, and movies also ramp up after Thanksgiving.
  • Public spaces like malls, main streets, and town squares will activate holiday-themed decor and activities for the public after Thanksgiving. Similarly, television programming switches over to holiday specials.
  • Many holiday traditions including buying/decorating Christmas trees, ornament crafts, and baking holiday treats are commonly started over this weekend as Americans shift into Christmas mode.
  • Religious services also transition toward Advent and Christmas themes after Thanksgiving in Christian practice.
  • Secular cultural events tied to the season also take place during this time frame, from performances of The Nutcracker ballet to festivals or parades with Santa Claus appearances.

While the entire stretch between Thanksgiving and Christmas sees an uptick in holiday spirit, the time after Thanksgiving weekend is when the Christmas season kicks into high gear. However, the holiday atmosphere certainly builds and ramps up even earlier now in response to more advertising and retail sales. Christmas movies, decorations, and music in public spaces starts as early as November 1. Still, the time after Thanksgiving weekend is clearly seen as the prime holiday season.

What is Cyber Monday?

Cyber Monday is the Monday after Thanksgiving, taking place on the first workday following the Thanksgiving holiday weekend. The term "Cyber Monday" was coined by the National Retail Federation (NRF) in 2005. According to the NRF, they came up with the name based on the observation that online sales spiked dramatically on the Monday after Thanksgiving in the early 2000s.

Here are some key facts behind the origins of Cyber Monday:

With the rise in internet shopping in the early 2000s, retailers noticed a major surge in online sales and traffic on the Monday after Thanksgiving. Many attributed this spike to people returning to work, where internet access was readily available, after a long holiday weekend.

  • In 2005, The NRF officially introduced and promoted the term "Cyber Monday" to describe this emerging trend in holiday shopping. The name was meant to encourage and remind consumers to shop online.
  • The NRF issued a press release announcing the new "Cyber Monday" branding campaign and cited data showing a spike in online sales on the Monday after Thanksgiving over the prior three years.
  • "Cyber Monday" was seen as the online equivalent of Black Friday, giving the major shopping days bracketing the Thanksgiving weekend distinct brand identities tied to either online or offline retail channels
  • Retailers quickly embraced the name, offering online promotions and deals specifically for Cyber Monday as they competed for shoppers' dollars.
  • Cyber Monday online sales have grown steadily since its inception and now surpass those on Black Friday, making it the top annual online shopping day.

In 2022, Cyber Monday online sales reached $11.3 billion, up 5.8% from the previous year. The name "Cyber Monday" is now ubiquitous for post-Thanksgiving online shopping, though sales now start earlier and last the full weekend into "Cyber Week."

Can I Shop Black Friday Online?

Yes, absolutely. While Black Friday originally started as an in-store sales event, it has fully expanded into the online world. Today retailers promote major Black Friday deals across both their physical locations and websites.

Here are some tips for taking advantage of Black Friday online:

  • Many retailers now offer online-only doorbusters and limited quantity deals in addition to discounts at brick-and-mortar stores. This gives more consumers access to sales.
  • Websites for major retail chains like Walmart, Target, Kohls, Macy's, and Best Buy feature dedicated sections for browsing their Black Friday ads and upcoming deals.
  • Online shopping on Black Friday means avoiding crowds and lines. Shoppers can browse deals leisurely at home. Retailers also offer Black Friday deals for longer periods vs one-day in-store events.
  • Retailers may offer free shipping promotions, online only coupon codes, or cash back through online shopping portals as added value for Black Friday ecommerce purchases.
  • Comparison shopping is easier online across different retailers to find the best price on popular products and gifts. Browser add-on tools also help track price drops.
  • Those who prefer ordering online can buy on Black Friday then elect to pick up items via curbside pickup or in store, sometimes with additional perks or discounts.
  • Social media and email newsletters are common channels retailers leverage to promote online-specific Black Friday savings opportunities to subscribers.

The expansion of Black Friday into the digital world has allowed for more competitive online promotions and convenient access to deals outside of brick-and-mortar frenzy. Savvy shoppers can find just as many discounts shopping online Black Friday sales.

What is the Most Popular Store on Black Friday?

Based on foot traffic and sales figures, the most popular retailer on Black Friday is Walmart. The mega chain's doorbuster deals and low prices drive huge in-store crowds across the country every year on Black Friday.

Other factors that contribute to Walmart's dominant Black Friday popularity:

  • Sheer store count - With over 4,700 stores nationwide open on the holiday, Walmart's physical reach is unmatched among retailers.
  • Advertising of loss leaders - Walmart heavily promotes and advertises doorbuster deals on electronics, appliances, and toys to drive interest. Loss leader deals often have limited quantities.
  • Price matching - Walmart offers price matching on many deals available elsewhere which appeals to bargain shoppers.
  • Early openings - Stores opening as early as 5 or 6 AM on Black Friday capture sales from eager crowds.
  • Groceries - Along with general merchandise, Walmart can attract shoppers with grocery sales unlike mall-based retailers.
  • Omnichannel options - Walmart provides flexible options with both in-store and online deals as well as conveniences like curbside pickup.

Other competitors like Target, Best Buy, and Kohl's also see high activity as Black Friday destinations. However, no other retailer has matched Walmart's volumes in driving customer traffic, generating hype for its promotions, and ultimately raking in sales during the Black Friday weekend year after year. The retailer earned its status as the most popular Black Friday shopping destination among U.S. consumers.

Enjoy the Black Friday and Cyber Monday Specials and save some cash.

TheRachele



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Recent Comments

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Rachele I took this deal the first day in the wee hours of the morning, Another great article, and keep pressing onnnn! Have a great Sunday afternoon and evening.


Larry

2


What's up Larry! ✍️(◔◡◔)

Congratulations. 🤝
This is the real deal, right? 🎉🎈🎉🎈🎉

Hallelujah! High five! Way to go!💯
Happy Dance!💃🏿🕺🏿💃🏿🕺🏿💃🏿

Rachele

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Rachele, 😁😊😊😊 Larry

1

Larry🛼🥰🛼🥰🛼 Rachele

1

Glad I took the deal a few years ago, Rachele!

Jeff

1

Many happy returns, Jeff.

This is absolutely the best bang for our bucks, right?
I took the plunge earlier this year, and I am sure I made the right choice.

Great choice. Great savings, too!
Rachele

1

It is, indeed, Rachele!

Jeff

1

A great reminder about the WA offer. I must do something about it fairly quickly.
Thanks for the prompt.
Bux

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Hi, Bux.

There's still a day in a half to go.
Rachele

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Do it, Bux! I did, it's made my weekend ;-)

2

Its on the list for action.

2

I will. Its on my Monday morning list. First job of the week. Great info by the way.
Take care.
Bux

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Awesome, Bux.

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Awesome post!

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Thanks Kida.

My banners don't seem to be clickable.
Rachele

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